{"id":92424,"date":"2024-02-08T10:35:11","date_gmt":"2024-02-08T09:35:11","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=92424"},"modified":"2024-02-08T10:35:13","modified_gmt":"2024-02-08T09:35:13","slug":"kiabi-prevoit-huit-ouvertures-et-simplantera-en-flandre","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/mode\/kiabi-prevoit-huit-ouvertures-et-simplantera-en-flandre\/","title":{"rendered":"Kiabi pr\u00e9voit huit ouvertures et s&rsquo;implantera en Flandre"},"content":{"rendered":"\n<p>Cette ann\u00e9e, la cha\u00eene de mode fran\u00e7aise <strong>Kiabi <\/strong>pr\u00e9voit d&rsquo;ouvrir huit magasins suppl\u00e9mentaires en Belgique. L&rsquo;enseigne y d\u00e9ploie son mod\u00e8le de franchise et s&rsquo;adresse d\u00e9sormais explicitement aux entrepreneurs flamands.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Premier magasin franchis\u00e9<\/h2>\n\n\n\n<p>2023 a \u00e9t\u00e9 une ann\u00e9e record pour Kiabi en Belgique, avec notamment une croissance des ventes en ligne de 20 %. L&rsquo;entreprise ne publie pas de chiffres plus d\u00e9taill\u00e9s. \u00c0 Bruxelles et en Wallonie, l&rsquo;enseigne fran\u00e7aise fait parler d&rsquo;elle, avec 14 magasins depuis son lancement en 2016. Au moins huit nouveaux s&rsquo;ajouteront cette ann\u00e9e : apr\u00e8s l&rsquo;ouverture r\u00e9cente de Kiabi Ch\u00e2telineau (Hainaut), Hannuit (Li\u00e8ge) suivra d\u00e9j\u00e0 \u00e0 la fin du mois d&rsquo;avril.<\/p>\n\n\n\n<p>Ce sera d&rsquo;ailleurs le premier magasin franchis\u00e9 de Kiabi en Belgique. \u00ab&nbsp;Nous souhaitons d\u00e9velopper notre mod\u00e8le de franchises. Nous esp\u00e9rons convaincre de nombreux entrepreneurs &#8211; y compris flamands &#8211; de se lancer comme franchis\u00e9s&nbsp;\u00bb , explique M\u00e9lanie Meurisse, responsable du d\u00e9veloppement de la marque dans notre pays. \u00ab&nbsp;Un mod\u00e8le int\u00e9ressant, dans le cadre duquel Kiabi reste le gestionnaire des stocks. Tout au long du parcours, l&rsquo;entrepreneur peut compter sur une aide \u00e9tendue pour l&rsquo;exploitation de son magasin.&nbsp;\u00bb<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">March\u00e9 test pour la durabilit\u00e9<\/h2>\n\n\n\n<p>Kiabi vend de la mode pour toute la famille \u00e0 \u00ab&nbsp;petits prix&nbsp;\u00bb, mais accorde \u00e9galement une grande importance \u00e0 la durabilit\u00e9. La Belgique est ainsi un march\u00e9 test pour les nouvelles initiatives en mati\u00e8re de d\u00e9veloppement durable. Presque tous les magasins de Belgique disposent d&rsquo;un espace de vente d&rsquo;articles d&rsquo;occasion. La boutique en ligne disposera \u00e9galement d&rsquo;une section de seconde main.&nbsp; Son chiffre d&rsquo;affaires devrait doubler cette ann\u00e9e.<\/p>\n\n\n\n<p>Le magasin du centre commercial Westland (Anderlecht) dispose d&rsquo;un atelier o\u00f9 les clients peuvent faire personnaliser leurs v\u00eatements, un service qui sera \u00e9galement disponible en ligne. Le d\u00e9taillant travaille \u00e9galement sur un syst\u00e8me de r\u00e9paration de v\u00eatements en magasin.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cette ann\u00e9e, la cha\u00eene de mode fran\u00e7aise Kiabi pr\u00e9voit d&rsquo;ouvrir huit magasins suppl\u00e9mentaires en Belgique. L&rsquo;enseigne y d\u00e9ploie son mod\u00e8le de franchise et s&rsquo;adresse d\u00e9sormais explicitement aux entrepreneurs flamands. <\/p>\n","protected":false},"author":3,"featured_media":92422,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[22],"tags":[],"people":[],"extra":[],"company":[216],"topic":[276,247],"region":[226],"class_list":["post-92424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","company-kiabi","topic-expansion","topic-franchise","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kiabi pr\u00e9voit huit ouvertures et s&#039;implantera en Flandre - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Cette ann\u00e9e, Kiabi pr\u00e9voit d&#039;ouvrir huit magasins suppl\u00e9mentaires en Belgique. 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