{"id":94108,"date":"2024-03-06T10:41:27","date_gmt":"2024-03-06T09:41:27","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=94108"},"modified":"2024-03-06T10:41:28","modified_gmt":"2024-03-06T09:41:28","slug":"en-images-colruyt-teste-un-caddie-intelligent","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/fr\/news\/food\/en-images-colruyt-teste-un-caddie-intelligent\/","title":{"rendered":"[En images] Colruyt teste un caddie intelligent"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"775\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94093\" data-id=\"94093\" 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https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart024-200x300.jpg 200w\" sizes=\"(max-width: 546px) 100vw, 546px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"588\" height=\"882\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94097\" data-id=\"94097\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart003.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart003.jpg 588w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart003-200x300.jpg 200w\" sizes=\"(max-width: 588px) 100vw, 588px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"870\" height=\"580\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94095\" data-id=\"94095\" 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decoding=\"async\" width=\"870\" height=\"580\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94089\" data-id=\"94089\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020.jpg 870w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020-185x122.jpg 185w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong>Colruyt <\/strong>exp\u00e9rimente avec un caddie intelligent muni de scanners. Le \u00ab Smart Cart \u00bb est d\u00e9velopp\u00e9 en interne et sera test\u00e9 ce mois-ci \u00e0 Halle.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Le caddie scanne&#8230;<\/h2>\n\n\n\n<p>Un chariot inhabituel fait son apparition \u00e0 la Colruyt de Halle ce mois-ci. Le \u00ab\u00a0Smart Cart\u00a0\u00bb scanne lui-m\u00eame les produits que les clients y d\u00e9posent. \u00c0 la fin du parcours d&rsquo;achat, le caddie calcule automatiquement le montant \u00e0 payer. Le syst\u00e8me est <a href=\"https:\/\/www.retaildetail.be\/fr\/news\/food\/amazon-lance-les-caddies-intelligents\/\" target=\"_blank\" rel=\"noreferrer noopener\">similaire au Dash Cart d&rsquo;Amazon<\/a>, mais le groupe Colruyt affirme l&rsquo;avoir d\u00e9velopp\u00e9 lui-m\u00eame.<\/p>\n\n\n\n<p>\u00ab Une \u00e9tape suppl\u00e9mentaire vers le magasin de demain \u00bb, selon le holding de supermarch\u00e9s. M\u00eame s&rsquo;il n&rsquo;en est qu&rsquo;\u00e0 ses d\u00e9buts : en mars, quelques employ\u00e9s de l&rsquo;entreprise essaieront le caddie, avant de proc\u00e9der \u00e0 une \u00e9valuation approfondie et de d\u00e9cider si les clients pourront \u00e9galement tester le caddie au cours de l&rsquo;ann\u00e9e 2024.<\/p>\n\n\n\n<p>Le caddie \u00ab\u00a0reconna\u00eet\u00a0\u00bb ce qu&rsquo;il contient lorsque le client scanne les codes-barres des produits. Pour les produits sans code-barres, comme les fruits et l\u00e9gumes, les clients ajoutent un code apr\u00e8s les avoir pes\u00e9s. Gr\u00e2ce \u00e0 des capteurs intelligents (et notamment une cam\u00e9ra) ainsi qu\u2019\u00e0 l\u2019intelligence artificielle, le Smart Cart contr\u00f4le l\u2019enregistrement correct ainsi que le poids des produits. Sur la tablette int\u00e9gr\u00e9e \u00e0 la barre de pouss\u00e9e, le client peut suivre ses achats et consulter sa liste de courses Xtra, qui est automatiquement mise \u00e0 jour.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">&#8230; et paie automatiquement<\/h2>\n\n\n\n<p>Le paiement s\u2019effectue de mani\u00e8re automatique, notamment par Payconiq, lorsque le client souhaite quitter le magasin. \u00c0 l\u2019avenir, il sera \u00e9galement possible de payer avec Xtra. \u00ab \u200b\u00c0 terme, l\u2019objectif est d\u2019acc\u00e9l\u00e9rer encore davantage le processus d\u2019enregistrement des produits dans le caddie \u00e0 l\u2019aide de l\u2019intelligence artificielle et de la reconnaissance des produits \u00bb, dit le COO Jo Willemyns.<\/p>\n\n\n\n<p>Bien entendu, Colruyt voit \u00e9galement des opportunit\u00e9s pour le retail media gr\u00e2ce \u00e0 l&rsquo;\u00e9cran sur le caddie. Le Smart Cart pr\u00e9sente la possibilit\u00e9 de devenir une plateforme num\u00e9rique sur laquelle des services suppl\u00e9mentaires peuvent \u00eatre propos\u00e9s aux clients, pour les aider \u00e0 trouver des produits dans le magasin, par exemple, ou encore d\u00e9couvrir des promotions, g\u00e9rer ses listes de courses, etc.&nbsp;\u00ab&nbsp;\u00c0 terme, il sera donc possible d\u2019utiliser ce caddie comme canal de communication et d\u2019interaction avec le client au moment le plus pertinent pour lui et pour nous, une opportunit\u00e9 des plus int\u00e9ressantes&nbsp;\u00bb, conclut Jo&nbsp;Willemyns.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colruyt exp\u00e9rimente avec un caddie intelligent muni de scanners. Le \u00ab Smart Cart \u00bb est d\u00e9velopp\u00e9 en interne et sera test\u00e9 ce mois-ci \u00e0 Halle.<\/p>\n","protected":false},"author":5,"featured_media":94091,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[24],"tags":[],"people":[],"extra":[],"company":[141],"topic":[462],"region":[226],"class_list":["post-94108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-colruyt-group","topic-innovation","region-belgique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[En images] Colruyt teste un caddie intelligent - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Colruyt exp\u00e9rimente avec un caddie intelligent muni de scanners. 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