{"id":96086,"date":"2024-03-30T17:07:22","date_gmt":"2024-03-30T16:07:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/?post_type=event&#038;p=96086"},"modified":"2024-09-17T10:06:30","modified_gmt":"2024-09-17T08:06:30","slug":"retail-marketing-day-2024","status":"publish","type":"event","link":"https:\/\/www.retaildetail.be\/nl\/retail-events\/retail-marketing-day-2024\/","title":{"rendered":"RETAIL MARKETING DAY 2024"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Retail Marketing Day: Act for growth<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Het jaarlijkse marketingcongres voor de retailsector zet meer dan ooit de klant centraal: Hoe haal je als retailer het meest uit je marketingbudget? <br>In stormachtige tijden verschuift de focus in marketing van merken bouwen naar snedige acties met een sterk rendement op de kortere termijn.<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>De <strong>Retail Marketing Day<\/strong> komt eraan op <strong>donderdag 19 september. <\/strong>We nodigen je uit voor een dag vol <strong>inzichten<\/strong> betreffende <strong>Marketing.<\/strong> <br><br><strong>Verwacht je aan <\/strong>keynotes van onder meer <strong>Carrefour, Standaard Boekhandel, Tout Bien Pils, LolaLiza, Ray &amp; Jules, Promojagers &amp; Voyado!<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-table has-medium-font-size\"><table class=\"has-white-color has-black-background-color has-text-color has-background\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Bestel nu je tickets met korting v\u00f3\u00f3r 8 augustus en bespaar m\u00e9\u00e9r dan 20%!<\/strong><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div id=\"eventbrite-widget-container-874426411937\"><\/div>\n\n<script src=\"https:\/\/www.eventbrite.com\/static\/widgets\/eb_widgets.js\"><\/script>\n\n<script type=\"text\/javascript\">\n    var exampleCallback = function() {\n        console.log('Order complete!');\n    };\n\n    window.EBWidgets.createWidget({\n        \/\/ Required\n        widgetType: 'checkout',\n        eventId: '874426411937',\n        iframeContainerId: 'eventbrite-widget-container-874426411937',\n\n        \/\/ Optional\n        iframeContainerHeight: 425,  \/\/ Widget height in pixels. Defaults to a minimum of 425px if not provided\n        onOrderComplete: exampleCallback  \/\/ Method called when an order has successfully completed\n    });\n<\/script>\n\n\n\n<h1 class=\"has-text-color wp-block-heading\" style=\"color:#ed2724\"><strong>HOOFDPROGRAMMA<\/strong><\/h1>\n\n\n\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel-1024x613.png\" alt=\"\" class=\"wp-image-100024 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Standaard-boekhandel.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-left\" style=\"font-size:16px\">Veel actueler wordt het niet. <strong>Karen Vanstaen, Marketing &amp; Product Director, en Veerle De Witte, CEO<\/strong>, vertellen je samen hoe <strong>Standaard Boekhandel<\/strong> een nieuwe merkidentiteit lanceerde.<\/p>\n\n\n\n<p style=\"font-size:16px\">Al meer dan 100 jaar is Standaard Boekhandel fan van boeken. Boeken zijn onze bestaansreden, zowel gisteren, vandaag als morgen. Om deze stempel in de samenleving te blijven drukken, <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/vrije-tijd\/standaard-boekhandel-mikt-met-nieuw-winkelconcept-op-breder-publiek\/\">moderniseerden ze hun merk en dat zonder hun rijke geschiedenis te verloochenen<\/a>.<br><br>Zo blijft de welbekende uil, als symbool voor kwaliteit en kennis, de spil van Standaard Boekhandel. En hun rol als boekhandel benadrukken ze door met een opengeslagen boek de wenkbrauwen van de uil te vormen. Bij Standaard Boekhandel geloven ze immers dat elk boek dat de klanten openslaan, een hele wereld doet opengaan.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza-1024x613.png\" alt=\"\" class=\"wp-image-100107 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Tout-bien-Lolaliza.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-left\" style=\"font-size:16px\"><strong>Wim Maeyens<\/strong> is <strong>General Manager <\/strong>van het hipste biermerk van het moment<strong>, Tout Bien<\/strong>, het geesteskind van internetfenomeen Average Rob. Met een unieke aanpak wist Tout Bien als Belgische startup snel een plekje te veroveren in de harten van jonge bierliefhebbers. Wim deelt zijn ervaringen over<a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-of-social-media-als-onderhandelingswapen\/\"> hoe je je als jonge startup kan onderscheiden in een verzadigde markt<\/a> &amp; hoe je hierbij een meerwaarde kan bieden voor grote en kleine retailklanten.&nbsp;<\/p>\n\n\n\n<p>\/\/<\/p>\n\n\n\n<p style=\"font-size:16px\">Digitale innovatie, een slimme platformstrategie, wekelijks nieuwe stuks en een strak stockbeheer zijn de wapens waarmee <strong>LolaLiza <\/strong>zich een plaats verovert op de internationale modemarkt. \u201c<a href=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/interview-joachim-rubin-lolaliza-we-produceren-wat-onze-klanten-vragen\/\">De beste manier om te overleven, is tevreden klanten te hebben<\/a>\u201d, zegt <strong>CEO Joachim Rubin<\/strong>.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers-1024x613.png\" alt=\"\" class=\"wp-image-102384 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/promojagers.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"has-text-align-left\" style=\"font-size:16px\">Terwijl traditionele marketingkanalen steeds minder effectief worden in het boeien van hun doelpubliek, introduceert <strong>Promojagers <\/strong>een unieke aanpak die zich onderscheidt van de massa. Met een community van meer dan een half miljoen actieve leden, brengt Promojagers authenticiteit en vertrouwen terug in promo-gedreven marketing. En dit slaat in het bijzonder aan bij Gen-Z, <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/promojagers-op-de-retail-marketing-day-op-tiktok-bereiken-wij-de-jongeren-die-retailers-kwijt-zijn\/\">een doelgroep die voor vele retailers steeds moeilijker te bereiken valt<\/a>.<\/p>\n\n\n\n<p style=\"font-size:16px\"><strong>Gunther Devisch<\/strong> is de <strong>founder <\/strong>en tevens het boegbeeld van de Promojagers community. Na ervaringen in verschillende marketing agencies en bij retailer Lidl besloot hij een eigen community op te richten, met \u00e9\u00e9n centraal doel: zoveel mogelijk mensen helpen besparen.<br><em><br><\/em><strong>Pieter-Jan Vanneste<\/strong> is <strong>co-founder <\/strong>en Gunthers rechterhand. Met reeds een succesvolle exit in z\u2019n vorige startup op z\u2019n palmares is hij nu als CTO\/CMO verantwoordelijk voor het uitbouwen van de Promojagers website\/app alsook voor de acquisitie van nieuwe leden. Daarvoor hielp hij als freelancer bedrijven met het opzetten en uitvoeren van hun online acquisitiecampagnes.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/het-buitenland-wenkt-voor-ray-jules\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ-1024x613.png\" alt=\"\" class=\"wp-image-102842 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/carrefour-RJ.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\"><strong>Hoe je merk opnieuw&nbsp;uitvinden in een zeer competitieve markt?<\/strong> Ontdek het fascinerende verhaal van hoe <strong>Carrefour <\/strong>als challenger zijn strategie de afgelopen maanden heeft aangepast om wendbaarder en scherper te worden.<\/p>\n\n\n\n<p style=\"font-size:16px\">Niet enkel hoe Carrefour zijn merk heeft gerebrand en zijn positionering heeft aangescherpt, maar ook hoe de interne marketingorganisatie een ingrijpende transformatie ondergaat op het gebied van technologie en cultuur. De boodschap is duidelijk: zelfs een groot, traditioneel bedrijf kan van binnenuit veranderen en <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/er-waait-een-nieuwe-wind-bij-carrefour\/\">zich aanpassen aan nieuwe marktdynamieken door middel van een innovatieve aanpak<\/a>.<br>Laat je inspireren door Carrefours reis naar vernieuwing en ontdek hoe een frisse strategie en een nieuwe mindset de weg kunnen banen naar succes in de Belgische retailwereld. Je hoort het allemaal van <strong>Ann Vereecken, Strategic Marketing Director.<\/strong><\/p>\n\n\n\n<p>\/\/<\/p>\n\n\n\n<p style=\"font-size:16px\">Als impact ondernemer is <strong>Gert Linthout<\/strong> actief binnen Mic Mac Minuscule, hippe tweedehands geboortelijsten.&nbsp; Met zusterondernemingen <strong>Ray &amp; Jules<\/strong>, the sunny kind of coffee, en cleantech onderneming CEE ontwikkelden zij voor het eerst in 140 jaar een technologie om koffie op grote schaal te roosteren zonder fossiele brandstof.&nbsp;&nbsp; <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/het-buitenland-wenkt-voor-ray-jules\/\">Met als doel om een wereldwijde sectorverandering teweeg te brengen.<\/a><\/p>\n\n\n\n<p style=\"font-size:16px\">Als opiniemaker schrijft hij o.a voor De Tijd.&nbsp; Een warmere, meer duurzame en circulaire maatschappij en economie, daarvoor staat hij \u2019s ochtends op.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/het-buitenland-wenkt-voor-ray-jules\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado-1024x613.png\" alt=\"\" class=\"wp-image-104709 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado-1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado-300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado-768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado-1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado-218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Voyado.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\"><strong>Mathijs Ruigrok<\/strong> van <strong>Voyado <\/strong>en <strong>Judith De Haas <\/strong>van moderetailer <strong>State of Art en Summum<\/strong> verkennen de toekomst van loyaliteit in retail. Ontdek de belangrijkste loyaliteitspijlers, trends, uitdagingen en kansen in de omnichannel-omgeving en doe nieuwe inzichten op die kunnen inspireren tot nieuwe strategie\u00ebn in een snel evoluerende markt.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text alignfull has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\"><figure class=\"wp-block-media-text__media\"><a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/het-buitenland-wenkt-voor-ray-jules\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"613\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more--1024x613.png\" alt=\"\" class=\"wp-image-104651 size-full\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more--1024x613.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more--300x180.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more--768x460.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more--1536x920.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more--218x131.png 218w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Gino-more-.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:16px\">Het is niet de meest rooskleurige periode voor de retail. Hoe ga je daar in marketing mee om? Op de Retail Marketing Day ziet dagvoorzitter <strong>Gino Van Ossel (Vlerick Business School)<\/strong> zowel retailveteranen als jonge snaken balanceren tussen \u2018quick wins\u2019 en langetermijntransformatie: \u201cMoet je de klant actief overtuigen om langs te komen en te kopen \u2013 met promotioneel beleid, kortingen, enzovoort \u2013 of moet je toch eerder nadenken waar je voor staat als merk, ook al geeft dat misschien minder directe return? Zolang je echt voeling hebt met je consument, kan succesvol ondernemen absoluut nog.\u201d<\/p>\n<\/div><\/div>\n\n\n\n<h1 class=\"has-text-color wp-block-heading\" style=\"color:#ed2724\"><strong>TIMETABLE<\/strong><\/h1>\n\n\n\n<p style=\"font-size:16px\"><strong>10h00: <\/strong>Welcome @ RetailDetail<br><strong>10h30<\/strong>: Keynotes deel 1<br><strong>12h00:<\/strong> Lunch<br><strong>13h00: <\/strong>Keynotes deel 2<br><strong>14h30: <\/strong>Koffiebreak<br><strong>15h00: <\/strong>Keynotes deel 3<br><strong>17h00: <\/strong>Networking, drinks &amp; bites<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1290\" height=\"200\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Events-2024-Abouts.png\" alt=\"\" class=\"wp-image-96101\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Events-2024-Abouts.png 1290w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Events-2024-Abouts-300x47.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Events-2024-Abouts-1024x159.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Events-2024-Abouts-768x119.png 768w\" sizes=\"auto, (max-width: 1290px) 100vw, 1290px\" \/><\/figure><\/div>\n\n\n\n<h1 class=\"has-text-color wp-block-heading\" style=\"color:#ed2724\"><strong><strong><strong>MET DANK AAN ONZE PARTNERS<\/strong><\/strong><\/strong><\/h1>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\" id=\"sponsors\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/addretail.com\/nl\/\"><img loading=\"lazy\" decoding=\"async\" width=\"886\" height=\"886\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Addretail-LOGO_AR_150X150_WEB.jpg\" alt=\"\" class=\"wp-image-105172\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Addretail-LOGO_AR_150X150_WEB.jpg 886w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Addretail-LOGO_AR_150X150_WEB-300x300.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Addretail-LOGO_AR_150X150_WEB-150x150.jpg 150w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Addretail-LOGO_AR_150X150_WEB-768x768.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Addretail-LOGO_AR_150X150_WEB-73x73.jpg 73w\" sizes=\"auto, (max-width: 886px) 100vw, 886px\" \/><\/a><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-medium is-resized\"><a href=\"https:\/\/www.xploregroup.be\/nl\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/XploreGroup_400x400_1-300x300.jpg\" alt=\"\" class=\"wp-image-55226\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/XploreGroup_400x400_1-300x300.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/XploreGroup_400x400_1-150x150.jpg 150w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/XploreGroup_400x400_1-73x73.jpg 73w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/XploreGroup_400x400_1.jpg 400w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/a><\/figure><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"www.emdejong.nl\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"96\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/logo-mercatorpress.png\" alt=\"\" class=\"wp-image-100030\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/logo-mercatorpress.png 400w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/logo-mercatorpress-300x72.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/voyado.com\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"2084\" height=\"480\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black.png\" alt=\"\" class=\"wp-image-65283\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black.png 2084w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black-300x69.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black-1024x236.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black-768x177.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black-1536x354.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/10\/Voyado_Main-logo_black-2048x472.png 2048w\" sizes=\"auto, (max-width: 2084px) 100vw, 2084px\" \/><\/a><\/figure><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18.75%\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.hubo.be\/nl\/\" 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class=\"wp-block-image size-large\"><a href=\"https:\/\/www.promojagers.be\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"421\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Logo-Promojagers-2024-1024x421.png\" alt=\"\" class=\"wp-image-102390\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Logo-Promojagers-2024-1024x421.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Logo-Promojagers-2024-300x123.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Logo-Promojagers-2024-768x315.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Logo-Promojagers-2024-1536x631.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/Logo-Promojagers-2024-2048x841.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex 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is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:18.75%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/www.retaildetail.be\/nl\/event-partnerships-2024\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/partner-NL.png\" alt=\"\" class=\"wp-image-96104\" width=\"1290\" height=\"200\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/partner-NL.png 1290w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/partner-NL-300x47.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/partner-NL-1024x159.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/partner-NL-768x119.png 768w\" sizes=\"auto, (max-width: 1290px) 100vw, 1290px\" \/><\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Retail Marketing Day: Act for growth Het jaarlijkse marketingcongres voor de retailsector zet meer dan ooit de klant centraal: Hoe haal je als retailer het meest uit je marketingbudget? In stormachtige tijden verschuift de focus in marketing van merken bouwen naar snedige acties met een sterk rendement op de kortere termijn. De Retail Marketing Day [&hellip;]<\/p>\n","protected":false},"featured_media":96093,"parent":0,"menu_order":0,"template":"","categories":[],"tags":[],"class_list":["post-96086","event","type-event","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RETAIL MARKETING DAY 2024 - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/retail-events\/retail-marketing-day-2024\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RETAIL MARKETING DAY 2024 - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Retail Marketing Day: Act for growth Het jaarlijkse marketingcongres voor de retailsector zet meer dan ooit de klant centraal: Hoe haal je als retailer het meest uit je marketingbudget? 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