{"id":100905,"date":"2024-06-20T16:50:55","date_gmt":"2024-06-20T14:50:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=100905"},"modified":"2024-06-20T16:51:37","modified_gmt":"2024-06-20T14:51:37","slug":"negen-consumententrends-die-je-niet-mag-missen","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/negen-consumententrends-die-je-niet-mag-missen\/","title":{"rendered":"Negen consumententrends die je niet mag missen"},"content":{"rendered":"\n<p>Wie zijn de consumenten van morgen? Wat willen ze? Waar zullen ze winkelen? Een nieuw rapport schetst negen bepalende trends. Consumenten passen niet langer in traditionele archetypen en worden daardoor soms onvoldoende bediend.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Wie is de consument van de toekomst?<\/h2>\n\n\n\n<p>McKinsey ondervroeg meer dan 15.000 consumenten in 18 markten die samen 90 procent van het mondiale bbp vertegenwoordigen. Hun antwoorden leiden volgens het onderzoeksbureau tot verrassende nuances over demografische groepen, schijnbaar tegenstrijdig consumentengedrag en categorie\u00ebn die klaar zijn voor groei. De conclusies in negen trends.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Jongeren in opkomende markten<\/h2>\n\n\n\n<p><em>Vanaf nu vindt u onze Plus-inhoud exclusief in de nieuwe RetailDetail Connect&amp;Learn-app of -webomgeving. Klik op de onderstaande knop om het artikel daar verder te lezen.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wie zijn de consumenten van morgen? Wat willen ze? Waar zullen ze winkelen? Een nieuw rapport schetst negen bepalende trends. Consumenten passen niet langer in traditionele archetypen en worden daardoor soms onvoldoende bediend.<\/p>\n","protected":false},"author":3,"featured_media":100906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[43],"company":[],"topic":[488],"region":[],"class_list":["post-100905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","extra-plus","topic-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Negen consumententrends die je niet mag missen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Wie zijn de consumenten van morgen? Wat willen ze? Waar zullen ze winkelen? 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