de aankoopervaring optimaliseren en vergemakkelijken<\/a>, meldt Bloomberg. \u201cSocial selling\u201d of het verkopen via sociale media is immers een groeiende business.<\/p>\n\n\n\nGebruikers van TikTok krijgen de productaanbevelingen van Amazon in hun “voor jou”-feed te zien en ontvangen ook informatie over prijzen, de beschikbaarheid van Prime en inschattingen over de levertijden. Voor TikTok, dat sterk inzet op groei in de VS, is dit een aanvulling op het eigen livestream-shopping-aanbod.<\/p>\n\n\n\n
Ook Pinterest breidt zijn samenwerking met Amazon uit met gelijkaardige mogelijkheden. Eerder maakte Amazon het zogenaamde \u201cin-app shopping\u201d al mogelijk via Facebook, Instagram en SnapChat.<\/p>\n","protected":false},"excerpt":{"rendered":"
Amazon is een samenwerking aangegaan met TikTok en Pinterest: gebruikers kunnen producten voortaan rechtstreeks via de socialemedia-apps kopen. Dat kan momenteel wel enkel in de Verenigde Staten.<\/p>\n","protected":false},"author":3,"featured_media":103502,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[206,651],"topic":[198],"region":[207],"class_list":["post-103501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","company-amazon","company-tiktok","topic-e-commerce","region-verenigde-staten"],"acf":[],"yoast_head":"\n
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