{"id":104936,"date":"2024-09-11T18:01:13","date_gmt":"2024-09-11T16:01:13","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=104936"},"modified":"2024-09-12T08:24:19","modified_gmt":"2024-09-12T06:24:19","slug":"jumbo-maakt-statement-met-eerste-foodmarkt-in-gent","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/jumbo-maakt-statement-met-eerste-foodmarkt-in-gent\/","title":{"rendered":"Jumbo maakt statement met eerste Foodmarkt in Gent"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104957\" data-id=\"104957\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Opening-Jumbo-Gent-Foto-1-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Opening-Jumbo-Gent-Foto-1-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Opening-Jumbo-Gent-Foto-1-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Opening-Jumbo-Gent-Foto-1-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Opening-Jumbo-Gent-Foto-1-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104959\" data-id=\"104959\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-agf-1024x768.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-agf-1024x768.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-agf-300x225.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-agf-768x576.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-agf-1536x1152.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-agf.jpg 2016w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104947\" data-id=\"104947\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-3-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-3-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-3-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-3-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-3-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104951\" data-id=\"104951\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-7-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-7-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-7-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-7-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-7-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104949\" data-id=\"104949\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-4-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-4-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-4-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-4-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-4-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104937\" data-id=\"104937\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-aardappel-768x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-aardappel-768x1024.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-aardappel-225x300.jpg 225w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-aardappel-1152x1536.jpg 1152w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-aardappel.jpg 1512w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104941\" data-id=\"104941\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-Ganda-1024x768.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-Ganda-1024x768.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-Ganda-300x225.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-Ganda-768x576.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-Ganda-1536x1152.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-Ganda.jpg 2016w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104943\" data-id=\"104943\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-veggie-1024x768.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-veggie-1024x768.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-veggie-300x225.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-veggie-768x576.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-veggie-1536x1152.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/Jumbo-veggie.jpg 2016w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104953\" data-id=\"104953\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-8-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-8-Aangepast.jpg 960w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-8-Aangepast-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-8-Aangepast-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-8-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"976\" height=\"640\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-104955\" data-id=\"104955\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-10-Aangepast.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-10-Aangepast.jpg 976w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-10-Aangepast-300x197.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-10-Aangepast-768x504.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/09\/jumbogent20240911-10-Aangepast-185x122.jpg 185w\" sizes=\"(max-width: 976px) 100vw, 976px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>De \u201cgrootste en mooiste Jumbo van Belgi\u00eb\u201d opende woensdagochtend de deuren in Gent. De retailer pakt hier uit met sterke lokale accenten en veel versbeleving. \u201cWe zitten in een stroomversnelling\u201d, zegt directeur Belgi\u00eb Peter Isaac.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Horeca-elementen<\/h2>\n\n\n\n<p>De 3.000 m\u00b2 grote Jumbo Foodmarkt bevindt zich in een \u201cvoedselwoestijn\u201d in het Gentse havengebied, een wijk waar geen andere supermarkten actief zijn \u2013 de dichtstbijzijnde grote concurrent is de Delhaize aan Dok Noord, over het water. Het is de eerste vestiging in Belgi\u00eb voor de winkelformule die een supermarktassortiment koppelt aan een versmarkt met horeca-elementen.<\/p>\n\n\n\n<p>Jumbo presenteert hier vers bereide pizza\u2019s, soepen en quiches, grillspecialiteiten, broodjes, wraps, salades, verse sushi en traiteurgerechten. Een mooie toepassing van de \u2018make it, take it, eat it\u2019 benadering: klanten kunnen ofwel de ingredi\u00ebnten kopen om een recept thuis zelf te maken, ofwel een product kant en klaar meenemen voor thuis of onderweg, ofwel het product ter plaatse nuttigen in het Jumbo Foodcaf\u00e9. Heel opvallend is ook de manier waarop Jumbo het lokale assortiment in de kijker plaatst, met meldingen als \u201cSpeciaal geselecteerd\u201d en \u201cVan dichtbij uit Gent &amp; omstreken.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Competentie tonen<\/h2>\n\n\n\n<p>Van de zowat 24.000 artikelen in het assortiment, zijn er 2.400 uit de regio, dus goed 10%. \u201cWe hebben er hier de ruimte voor en Gent is ook een stad waar culinair wat leeft. Maar we doen het ook in onze ander supermarkten. Het uniek Belgisch assortiment groeit en vertegenwoordigt zo\u2019n 25% van onze verkopen. Zeker in vers is het belangrijk\u201d, zegt directeur Belgi\u00eb Peter Isaac.<\/p>\n\n\n\n<p>\u201cWe hadden altijd al een Foodmarkt in gedachten. Ik ben blij dat we hem hebben. We kunnen hier onze competentie laten zien, onze sterke punten, op een grotere oppervlakte met een breder assortiment.\u201d &nbsp;Concrete plannen voor bijkomende vestigingen zijn er nog niet. \u201cWe gaan het hier eerst bekijken: wat is succesvol, wat moeten we bijstellen? In de rand van steden als Antwerpen en Brussel, misschien ook Brugge of Hasselt, zijn er zeker mogelijkheden.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cDe kadans te pakken\u201d<\/h2>\n\n\n\n<p>Dit is de vijfendertigste vestiging voor Jumbo in Belgi\u00eb. Later dit jaar volgen er nog drie: Boom, Maldegem en Denderleeuw. Eind dit jaar zullen er dus 38 zijn. Of Peter Isaac daar tevreden mee is? \u201cNee, ik wil altijd meer! Maar het hangt helaas niet allemaal van ons af. We blijven hard inzetten op expansie. Er zitten nieuwe vestigingen in de pijplijn voor volgend jaar, er zijn er ook al enkele vergund, maar ik ben pas zeker als de vergunning en de openingsdatum concreet zijn. We hebben de ambitie om vijftig winkels te openen, maar het is geen eenvoudig traject.\u201d<\/p>\n\n\n\n<p>\u201cWe hebben grote stappen gemaakt in Belgi\u00eb\u201d, benadrukt Isaac. \u201cWe zijn er nog lang niet, maar we hebben nu de juiste kadans te pakken om op een duurzame manier te groeien. Het aantal klanten groeit sterk. Door verschillende interne en externe omstandigheden was het wel even lastig, maar nu zitten we in een positieve flow, een stroomversnelling zelfs. We hebben operationele verbeteringen doorgevoerd, het assortiment geoptimaliseerd. Ook onze ondernemers spelen een grote rol. Die lokale verbinding is een belangrijk onderdeel van ons Jumbo concept.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Inzetten op ondernemers<\/h2>\n\n\n\n<p>Gaat Jumbo nog sterker inzetten op franchisewinkels? \u201cZeker, het helpt ons om dichter bij die lokale markt te staan. Nieuwe winkels gaan we maximaal openen met ondernemers. Positief is dat de instroom van nieuwe potenti\u00eble ondernemers best goed is. Ook zij zien dat Jumbo zich positief ontwikkelt. Als er zich opportuniteiten aandienen om eigen winkels te verzelfstandigen, dan gaan we dat ook doen. Maar ik laat me niet vastpinnen op deadlines: het moet goed zijn, met de juiste ondernemer. Maar als er een match is, dan doen we het.\u201d<\/p>\n\n\n\n<p>De Gentse Foodmarkt is een eigen filiaal evenwel. \u201cIn Nederland zijn er enkele Foodmarkt-vestigingen met ondernemers, maar dit is de eerste in Belgi\u00eb, hier willen we zelf wat experimenteren.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De \u201cgrootste en mooiste Jumbo van Belgi\u00eb\u201d opende woensdagochtend de deuren in Gent. De retailer pakt hier uit met sterke lokale accenten en veel versbeleving. \u201cWe zitten in een stroomversnelling\u201d, zegt directeur Belgi\u00eb Peter Isaac.<\/p>\n","protected":false},"author":3,"featured_media":104951,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[217],"topic":[221],"region":[90,152],"class_list":["post-104936","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-jumbo","topic-winkelopeningen","region-belgie","region-gent"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jumbo maakt statement met eerste Foodmarkt in Gent - RetailDetail BE<\/title>\n<meta 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