{"id":110982,"date":"2025-01-09T14:30:51","date_gmt":"2025-01-09T13:30:51","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=110982"},"modified":"2025-01-09T15:42:58","modified_gmt":"2025-01-09T14:42:58","slug":"in-beeld-lidl-in-luxueuzer-jasje-in-berlijn","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/in-beeld-lidl-in-luxueuzer-jasje-in-berlijn\/","title":{"rendered":"[In Beeld] Lidl in luxueuzer jasje in Berlijn"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-110987\" data-id=\"110987\" 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class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-110985\" data-id=\"110985\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-1024x683.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-1024x683.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-1536x1024.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-2048x1365.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_2-185x122.jpg 185w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-110989\" data-id=\"110989\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-1024x683.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-1024x683.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-1536x1024.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-2048x1365.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/01\/241212_Foto_Lidl-Berlin-Neueroffnung_Galeria_4-185x122.jpg 185w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Een discounter en een luxewarenhuis: dat ongewone huwelijk zijn <strong>Lidl<\/strong> en <strong>Galeria<\/strong> aangegaan in Berlijn. De discounter opende er twee nieuwe supermarkten bij de warenhuisketen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Op maat gemaakt<\/h2>\n\n\n\n<p>De gelijkvloerse verdiepingen van de Galeria-warenhuizen op de Kurf\u00fcrstendamm en op de Hermannplatz in Berlijn bieden nu ook plaats aan Lidl-supermarkten. De discounter heeft zich wel opgedirkt voor de gelegenheid: met houten panelen, een moderne look en extra focus op het versassortiment gaat Lidl er voor \u201ceen nieuwe winkelervaring\u201d.<\/p>\n\n\n\n<p>De indeling van de winkels was een extra uitdaging: beide supermarkten hebben meerdere in- en uitgangen, aangezien ze zowel langs de straat als langs het winkelcentrum toegankelijk zijn. Daar zijn de klassieke supermarkten en hun uitgestippelde klantenreis niet op voorzien. De vestigingen van 1.100&nbsp;m\u00b2 op de Hermannplatz en 1.300&nbsp;m\u00b2 op de Kurf\u00fcrstendamm zijn bijgevolg op maat ontworpen.<\/p>\n\n\n\n<p>Ondanks de beperkte oppervlakte voeren de supermarkten een assortiment van ongeveer 4.300&nbsp;artikelen, inclusief non-foodproducten en een duizendtal plantaardige producten \u201cvoor de Berlijnse klant\u201d. Lidl maakt zich sterk dat het flexibele nieuwe concept daardoor ideaal is voor \u201ccomplexe locaties in stadscentra\u201d en de discounter zo \u201cdeel van de oplossing\u201d kan zijn voor zowel ruimtekorten als leegstand in de binnensteden.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Een discounter en een luxewarenhuis: dat ongewone huwelijk zijn Lidl en Galeria aangegaan in Berlijn. De discounter opende er twee nieuwe supermarkten bij de warenhuisketen.<\/p>\n","protected":false},"author":5,"featured_media":110991,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[469,204],"topic":[721,194],"region":[177],"class_list":["post-110982","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-galeria","company-lidl","topic-in-beeld","topic-retail-design","region-duitsland"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[In Beeld] Lidl in luxueuzer jasje in Berlijn - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Lidl en Galeria zijn een ongewoon huwelijk aangegaan. 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