{"id":113924,"date":"2025-02-25T11:33:46","date_gmt":"2025-02-25T10:33:46","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=113924"},"modified":"2025-02-25T11:49:05","modified_gmt":"2025-02-25T10:49:05","slug":"zoon-van-oprichter-wordt-voorzitter-decathlon","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/vrije-tijd\/zoon-van-oprichter-wordt-voorzitter-decathlon\/","title":{"rendered":"Zoon van oprichter wordt voorzitter Decathlon"},"content":{"rendered":"\n<p>Op 10 maart wordt Julien Leclercq, de jongste zoon van oprichter Michel Leclercq, voorzitter van de Franse sportretailer <strong>Decathlon<\/strong>. Opmerkelijk is dat zijn twee broers hem al voorgingen in die functie.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cFormidabele ondernemer\u201d<\/h2>\n\n\n\n<p>Decathlon meldde het nieuws maandag in een interne communicatie, achterhaalde La Voix du Nord. De veertigjarige <a href=\"https:\/\/www.lavoixdunord.fr\/1558043\/article\/2025-02-24\/fabien-derville-cedera-la-presidence-de-decathlon-julien-leclercq-partir-du-10\" target=\"_blank\">Julien Leclercq volgt de huidige voorzitter Fabien Derville op<\/a>. Leclercq is niet alleen de zoon van de man die in&nbsp;1975 het sportbedrijf oprichtte, maar ook een neef van G\u00e9rard Mulliez, de oprichter van de Franse winkelketen <strong>Auchan<\/strong>. Beide families zijn klinkende namen in de Franse zakenwereld en hoofdaandeelhouders van Decathlon.<\/p>\n\n\n\n<p>De nieuwe voorzitter heeft al een behoorlijke staat van dienst bij de retailer: hij begon er op de winkelvloer als rayonchef in Barcelona, beheerde een winkel in Belgi\u00eb, leidde het bedrijf in Singapore en ontwikkelde de divisie Decathlon Travel. Hij was ook al lid van de raad van bestuur. Volgens Derville is zijn opvolger \u201ceen formidabele ondernemer, die de business heel goed kent.\u201d Hij is dan ook \u201cerg trots om de teugels aan hem over te dragen\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ingrijpende transformatie<\/h2>\n\n\n\n<p>Ook de twee oudere broers van Julien waren eerder al voorzitter van Decathlon. Olivier volgde zijn vader op in&nbsp;2009, zijn broer Matthieu nam het stokje over in&nbsp;2012. In 2018 vertrok hij echter weer: naar verluidt met slaande deuren, wegens een meningsverschil met de managers van de Association Familiale Mulliez (AFM). Er is sprake van enige rivaliteit tussen beide aandeelhoudersfamilies.<\/p>\n\n\n\n<p>De nieuwe voorzitter treedt aan in een periode van ingrijpende transformatie bij Decathlon. Onder impuls van CEO Barbara Martin Coppola begint het bedrijf aan een nieuw hoofdstuk, met <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/vrije-tijd\/decathlon-in-nieuw-kleedje-met-eigen-swoosh\/\" target=\"_blank\">een vorig jaar vernieuwde merkidentiteit<\/a>: de \u2018orbit\u2019, die even herkenbaar moet worden als de \u2018swoosh\u2019 van <strong>Nike<\/strong>. Ook lanceerde de retailer een nieuw winkelconcept en werd het portfolio huismerken vereenvoudigd. Tegelijk ligt de retailer ook onder vuur: onderzoeksjournalisten beschuldigden het bedrijf ervan samen te werken met een onderaannemer die misbruik zou maken van dwangarbeid van Oeigoeren, een onderdrukte moslimminderheid in China.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Op 10 maart wordt Julien Leclercq, de jongste zoon van oprichter Michel Leclercq, voorzitter van de Franse sportretailer Decathlon. Opmerkelijk is dat zijn twee broers hem al voorgingen in die functie. <\/p>\n","protected":false},"author":3,"featured_media":94580,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[20],"tags":[],"people":[],"extra":[43],"company":[361],"topic":[478],"region":[89],"class_list":["post-113924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vrije-tijd","extra-plus","company-decathlon","topic-managementwissel","region-frankrijk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zoon van oprichter wordt voorzitter Decathlon - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Op 10 maart wordt Julien Leclercq, de jongste zoon van oprichter Michel 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