{"id":115868,"date":"2025-03-27T20:33:08","date_gmt":"2025-03-27T19:33:08","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=115868"},"modified":"2025-03-28T08:24:19","modified_gmt":"2025-03-28T07:24:19","slug":"colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/","title":{"rendered":"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie"},"content":{"rendered":"\n<p><strong>Vasco<\/strong> International Trading B.V.: zo heet de Europese alliantie die <strong>Colruyt Group<\/strong>, <strong>Superunie<\/strong> en <strong>Coop Group<\/strong> vormen om sterker te staan in de inkoopgesprekken met multinationale merken.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Concurrentieel nadeel<\/h2>\n\n\n\n<p>Met de nieuwe, in Amsterdam gevestigde alliantie willen de drie partners hun concurrentiepositie versterken. Samen staan ze sterker in onderhandelingen over prijzen en andere condities met internationale A-merkleveranciers. \u201cWe gaan echt samen inkopen, het gaat hier niet over \u2018on top\u2019 condities\u201d, benadrukt inkoopdirecteur Geert Roels van Colruyt Group tegenover RetailDetail. Colruyt blijft dan ook aangesloten bij de alliantie Agecore en zal huismerken blijven inkopen via EMD.<\/p>\n\n\n\n<p>Een krachtenbundeling is noodzakelijk omdat alles internationaliseert, zegt Roels: \u201cFabrikanten hebben in Belgi\u00eb nog wel satellietkantoren, maar de beslissingen worden op internationaal niveau genomen. Bovendien kopen al onze concurrenten internationaal in. Wij ondervinden een concurrentieel nadeel. Daarom is dit een logische stap.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Onderling vertrouwen<\/h2>\n\n\n\n<p>De drie partners kennen elkaar al lang, zegt hij: \u201cMet Superunie werken we al samen sinds de jaren negentig. Er is een grote overlap op het vlak van leveranciers en assortiment. Zij zitten in dezelfde situatie als wij: ze zijn nog niet internationaal georganiseerd voor de inkoop van A-merken terwijl hun concurrenten dat w\u00e9l zijn. Coop kennen we van bij Agecore. Het onderling vertrouwen is groot.\u201d<\/p>\n\n\n\n<p>Of de drie relatief bescheiden spelers, die elk \u00e9\u00e9n derde van de aandelen bezitten in Vasco International, samen groot genoeg zijn om het verschil te maken? \u201cSuperunie is qua inkoopvolume ongeveer even groot als wij, Coop is iets groter met inbegrip van hun foodservice-activiteiten. We zijn niet de grootsten, er kunnen op termijn partners bij komen, daar staan we voor open. Maar eerst wilden we dit opstarten, en dat zou niet evident zijn met vier of vijf partners.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Vanaf najaar 2025<\/h2>\n\n\n\n<p>Onderhandelingen met de eerste leveranciers beginnen in het najaar van 2025. Het eerste jaar gaat de alliantie nog bescheiden van start, maar op termijn wil Vasco International onderhandelingen aanvatten met de zowat vijftig grootste FMCG-multinationals.<\/p>\n\n\n\n<p>Concrete doelstellingen over inkoopvoordelen stelt de alliantie zich niet. \u201cConsultants spiegelen ons mooie percentages voor, maar eerst willen we onze <em>best practices<\/em> samenleggen en kennis vergaren over de grenzen heen. Een klein percentage op een groot bedrag is al de moeite.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen om sterker te staan in de inkoopgesprekken met multinationale merken. <\/p>\n","protected":false},"author":3,"featured_media":75402,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[1066],"people":[],"extra":[44],"company":[141,1667,1070],"topic":[],"region":[91],"class_list":["post-115868","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","tag-inkoopalliantie","extra-hot","company-colruyt-group","company-coop","company-superunie","region-europa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-27T19:33:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-28T07:24:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Stefan Van Rompaey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stefan Van Rompaey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/\"},\"author\":{\"name\":\"Stefan Van Rompaey\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/51aec6069c4416aa2f68b2e4ff3455df\"},\"headline\":\"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie\",\"datePublished\":\"2025-03-27T19:33:08+00:00\",\"dateModified\":\"2025-03-28T07:24:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/\"},\"wordCount\":369,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/shutterstock_615690923.jpg\",\"keywords\":[\"Inkoopalliantie\"],\"articleSection\":[\"Food\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/\",\"name\":\"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/shutterstock_615690923.jpg\",\"datePublished\":\"2025-03-27T19:33:08+00:00\",\"dateModified\":\"2025-03-28T07:24:19+00:00\",\"description\":\"Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/shutterstock_615690923.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/shutterstock_615690923.jpg\",\"width\":1000,\"height\":667,\"caption\":\"Shutterstock.com\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/51aec6069c4416aa2f68b2e4ff3455df\",\"name\":\"Stefan Van Rompaey\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"caption\":\"Stefan Van Rompaey\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/author\\\/stefanvanrompaey\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie - RetailDetail BE","description":"Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/","og_locale":"nl_NL","og_type":"article","og_title":"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie - RetailDetail BE","og_description":"Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen.","og_url":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/","og_site_name":"RetailDetail BE","article_published_time":"2025-03-27T19:33:08+00:00","article_modified_time":"2025-03-28T07:24:19+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg","type":"image\/jpeg"}],"author":"Stefan Van Rompaey","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Stefan Van Rompaey","Geschatte leestijd":"2 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/"},"author":{"name":"Stefan Van Rompaey","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/51aec6069c4416aa2f68b2e4ff3455df"},"headline":"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie","datePublished":"2025-03-27T19:33:08+00:00","dateModified":"2025-03-28T07:24:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/"},"wordCount":369,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg","keywords":["Inkoopalliantie"],"articleSection":["Food"],"inLanguage":"nl-NL","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/","url":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/","name":"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg","datePublished":"2025-03-27T19:33:08+00:00","dateModified":"2025-03-28T07:24:19+00:00","description":"Vasco International Trading B.V.: zo heet de Europese alliantie die Colruyt Group, Superunie en Coop Group vormen.","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg","width":1000,"height":667,"caption":"Shutterstock.com"},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-superunie-en-coop-vormen-nieuw-inkoopalliantie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/nl\/"},{"@type":"ListItem","position":2,"name":"Colruyt, Superunie en Coop vormen nieuwe inkoopalliantie"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/51aec6069c4416aa2f68b2e4ff3455df","name":"Stefan Van Rompaey","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","caption":"Stefan Van Rompaey"},"url":"https:\/\/www.retaildetail.be\/nl\/author\/stefanvanrompaey\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2023\/04\/shutterstock_615690923.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/115868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/comments?post=115868"}],"version-history":[{"count":3,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/115868\/revisions"}],"predecessor-version":[{"id":115876,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/115868\/revisions\/115876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media\/75402"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media?parent=115868"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/categories?post=115868"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/tags?post=115868"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/people?post=115868"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/extra?post=115868"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/company?post=115868"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/topic?post=115868"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/region?post=115868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}