{"id":119534,"date":"2025-05-27T14:13:21","date_gmt":"2025-05-27T12:13:21","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=119534"},"modified":"2025-05-27T14:47:47","modified_gmt":"2025-05-27T12:47:47","slug":"filigranes-trekt-80-000-bezoeker-in-eerste-maand-na-heropening","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/vrije-tijd\/filigranes-trekt-80-000-bezoeker-in-eerste-maand-na-heropening\/","title":{"rendered":"Filigranes trekt 80.000 bezoekers in eerste maand na heropening"},"content":{"rendered":"\n

Een maand na de heropening van de bekende Brusselse boekhandel Filigranes<\/strong> in luxewarenhuis Mayfair<\/strong> ziet eigenaar Mehmet Sandurac massale belangstelling, een mooie omzetevolutie en een succesvolle zondagsopening.<\/p>\n\n\n\n

Sterke omzetstijging<\/h2>\n\n\n\n

Op Wereldboekendag, 23 april, heropende Filigranes over vier verdiepingen in het luxewarenhuis Mayfair<\/a> aan de Waterloolaan in Brussel. Een geslaagde zet, zo blijkt: in de maand na de herlancering kreeg de winkel al 80.000 bezoekers over de vloer. De omzet volgt: het bedrijf had een daling van 10 tot 30% in de eerste maanden ingecalculeerd, maar de boekhandel zegt integendeel een omzetstijging tot 25% “in bepaalde segmenten” te boeken. Vooral de afdelingen literatuur, menswetenschappen, Nederlandstalige en Engelstalige boeken presteren sterk.<\/p>\n\n\n\n

Hoewel zaterdag traditioneel de drukste dag blijft, kent ook de zondagopening een groot succes. De boekhandel profileert zich zo steeds meer als een echte weekendbestemming. De retailer zet in op signeersessies en ontmoetingen met auteurs en optimaliseert nog de winkelrouting: \u201cWe hebben enkele aanpassingen doorgevoerd om de doorstroming tussen de boekhandel en het lifestylegedeelte verder te optimaliseren,\u201d aldus CEO Jo\u00e9vin Ortjens. Ook het horecaconcept Daily Daily speelt een sleutelrol in de klantbeleving. De gok van ondernemer Sandurac, die de boekhandel redde vanop de rand van het faillissement, lijkt zo erg goed uit te draaien. <\/p>\n\n\n","protected":false},"excerpt":{"rendered":"

Een maand na de heropening van de bekende Brusselse boekhandel Filigranes in luxewarenhuis Mayfair ziet eigenaar Mehmet Sandurac massale belangstelling, een mooie omzetevolutie en een succesvolle zondagsopening.<\/p>\n","protected":false},"author":3,"featured_media":119535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[20],"tags":[],"people":[],"extra":[],"company":[1549],"topic":[281],"region":[178],"class_list":["post-119534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vrije-tijd","company-filigranes","topic-overname","region-brussel"],"acf":[],"yoast_head":"\nFiligranes trekt 80.000 bezoekers in eerste maand na heropening - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Een maand na de heropening van boekhandel Filigranes in het 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