{"id":12048,"date":"2016-02-04T17:43:34","date_gmt":"2016-02-04T17:43:34","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/decathlon-gagne-lomnichannel-award-2016\/"},"modified":"2016-02-04T17:43:34","modified_gmt":"2016-02-04T17:43:34","slug":"decathlon-gagne-lomnichannel-award-2016","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/m-tail\/decathlon-gagne-lomnichannel-award-2016\/","title":{"rendered":"Decathlon wint Omnichannel Award 2016"},"content":{"rendered":"<p>Op het Omnichannel Congress van RetailDetail, dat vandaag\u00a04 februari\u00a0doorging in Utopolis Mechelen, heeft sport- en outdoorketen <strong>Decathlon <\/strong>de Omnichannel Award 2016 gewonnen.<\/p>\n<p>\u00a0<\/p>\n<p><!--break--><\/p>\n<h2>Onderscheidend in omnichannel<\/h2>\n<p>Naar jaarlijkse gewoonte waren op het RetailDetail Omnichannel Congress 2016, dat vanmiddag als sprekers onder meer Jan Huysmans (bol.com), Erik Cuypers (Maxeda) en Arjen Schouten (Rituals) mocht verwelkomen, ook drie retailers genomineerd die zich het afgelopen jaar hebben weten te onderscheiden op het vlak van omnichannelstrategie.<\/p>\n<p>\u00a0<\/p>\n<p>Zij maakten kans op de Omnichannel Award,\u00a0de award waarmee RetailDetail retailers in de bloemetjes wil zetten die uitblinken in het integreren van\u00a0de verschillende kanalen,\u00a0en die een brug weten\u00a0te slaan tussen online en offline.<\/p>\n<p>\u00a0<\/p>\n<p>Dit jaar waren de kanshebbers ZEB, Decathlon en Proximus.\u00a0Van de drie genomineerden\u00a0was het uiteindelijk Decathlon die de prijs mee naar huis mocht nemen.\u00a0Decathlon was ook vorig jaar genomineerd voor de Omnichannel Award, maar behaalde toen de eindzege niet.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Op het Omnichannel Congress van RetailDetail, dat vandaag\u00a04 februari\u00a0doorging in Utopolis Mechelen, heeft sport- en outdoorketen Decathlon de Omnichannel Award 2016 gewonnen. \u00a0 Onderscheidend in omnichannel Naar jaarlijkse gewoonte waren op het RetailDetail Omnichannel Congress 2016, dat vanmiddag als sprekers onder meer Jan Huysmans (bol.com), Erik Cuypers (Maxeda) en Arjen Schouten (Rituals) mocht verwelkomen, ook [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[33],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-12048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Decathlon wint Omnichannel Award 2016 - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, 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