{"id":120732,"date":"2025-06-18T11:09:25","date_gmt":"2025-06-18T09:09:25","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=120732"},"modified":"2025-06-18T11:11:01","modified_gmt":"2025-06-18T09:11:01","slug":"jack-jones-opent-combiwinkels-met-jjxx","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/jack-jones-opent-combiwinkels-met-jjxx\/","title":{"rendered":"Jack & Jones opent combiwinkels met JJXX"},"content":{"rendered":"\n

Bestseller<\/strong> opent in Belgi\u00eb de eerste multimerkenwinkels waarin denimlabel Jack & Jones en zustermerk JJXX zich samen profileren met een lifestyle-aanbod voor het hele gezin. Sint-Niklaas en Antwerpen krijgen de primeur.<\/p>\n\n\n\n

Grootschalige uitrol gepland<\/h2>\n\n\n\n

Eind augustus opent Jack & Jones een eerste Belgische multimerkenwinkel met JJXX in het Waasland Shoppingcenter in Sint-Niklaas. Begin september volgt een vlaggenschipwinkel op de Antwerpse Meir, in de aanloop naar een grootschalige uitrol door Belgi\u00eb en Luxemburg. Met de duo-merkwinkels wil de retailer een breder publiek aanspreken: door de combinatie met het modieuze vrouwenmerk JJXX positioneert Jack & Jones zich als een lifestylemerk dat het complete gezin kan kleden.<\/p>\n\n\n\n

JJXX, dat al enkele seizoenen aanwezig is in het wholesalekanaal, krijgt hiermee zijn retail-lancering in Belgi\u00eb. Het label richt zich op de zelfbewuste, kleurrijke jonge vrouw en combineert denimexpertise met wardrobe essentials<\/em> en meer trend-forward fashion items, zegt Bestseller in een persbericht. Het winkelconcept combineert beide merken in een vernieuwde, belevingsgerichte winkelomgeving die inspeelt op de veranderende verwachtingen van de moderne consument. Het is een internationaal concept van de Bestseller groep: de eerste combiwinkel opende eind 2024 op het Londense Oxford Street.<\/p>\n\n\n\n

“Het openen van onze eerste JJ\/JJXX winkels is een bijzonder moment voor ons hele team,” zegt David Van Gansbeke, retail manager Belgi\u00eb & Luxemburg. “Dit is het resultaat van maanden strategische planning en een onwrikbaar geloof in onze nieuwe koers. Deze stores leggen de basis voor een nieuw tijdperk van groei en samen geven we vorm aan de toekomst van ons merk.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Bestseller opent in Belgi\u00eb de eerste multimerkenwinkels waarin denimlabel Jack & Jones en zustermerk JJXX zich samen profileren met een lifestyle-aanbod voor het hele gezin. 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