{"id":122149,"date":"2025-07-09T13:58:22","date_gmt":"2025-07-09T11:58:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=122149"},"modified":"2025-07-10T11:13:51","modified_gmt":"2025-07-10T09:13:51","slug":"logistieke-problemen-leiden-tot-rode-cijfers-bij-zeeman","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/logistieke-problemen-leiden-tot-rode-cijfers-bij-zeeman\/","title":{"rendered":"Logistieke problemen leiden tot rode cijfers bij Zeeman"},"content":{"rendered":"\n

Zeeman<\/strong> zag na jaren van groei in 2024 de omzet onverwacht dalen, als gevolg van logistieke problemen, die ook tot verliescijfers leidden. Het Europese winkelnetwerk blijft wel uitbreiden.  <\/p>\n\n\n\n

Tegenslag<\/h2>\n\n\n\n

Zeeman behaalde vorig jaar een omzet van 969 miljoen euro, een daling met vijf miljoen tegenover 2023. Dat staat in het MVO-rapport van de textieldiscounter. Het bedrijf verkocht vorig jaar 270 miljoen artikelen, tegenover 281 miljoen in 2023. Het aantal medewerkers steeg wel: van 6.718 in 2023 naar 6.800 in 2024.<\/p>\n\n\n\n

Ook het winkelnetwerk breidde verder uit, van 1.352 winkels in 2023 naar 1.393 vestigingen vorig jaar. Zeeman heeft nu 450 winkels in Nederland, 341 in Frankrijk, 271 in Belgi\u00eb, 191 in Spanje, 114 in Duitsland, 13 in Luxemburg, 7 in Portugal en 6 in Oostenrijk. 152 winkels zijn intussen omgebouwd naar het nieuwste winkelconcept.<\/p>\n\n\n\n

De omzetdaling was te wijten aan problemen in het gemechaniseerde distributiecentrum: daardoor verliep de bevoorrading van de winkels niet optimaal. Door de gestegen logistieke kosten was er een verlies van ruim 5,5 miljoen euro. Zonder die tegenslag had Zeeman ongeveer hetzelfde resultaat behaald als in 2023<\/a>, meldt de retailer aan NRC.<\/p>\n","protected":false},"excerpt":{"rendered":"

Zeeman zag na jaren van groei in 2024 de omzet onverwacht dalen: dat was het gevolg van logistieke problemen, die ook tot verliescijfers leidden. 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