{"id":122211,"date":"2025-07-10T11:13:18","date_gmt":"2025-07-10T09:13:18","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=122211"},"modified":"2025-07-10T12:44:47","modified_gmt":"2025-07-10T10:44:47","slug":"mars-lanceert-duurzaam-investeringsfonds","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/mars-lanceert-duurzaam-investeringsfonds\/","title":{"rendered":"Mars lanceert duurzaam investeringsfonds"},"content":{"rendered":"\n

Mars<\/strong> zegt erin te blijven slagen om de groei van het bedrijf los te koppelen van de meeruitstoot van broeikasgassen. Het voedingsbedrijf lanceert nu een investeringsfonds om duurzame initiatieven te stimuleren.<\/p>\n\n\n\n

250 miljoen dollar<\/h2>\n\n\n\n

Terwijl de netto-omzet van Mars sinds 2015 met ruim 69% groeide naar zowat vijftig miljard euro per jaar, is de CO\u2082-voetafdruk in dezelfde periode met 16,4% afgenomen. Een groot deel van de vooruitgang is te danken aan intensieve samenwerkingen op landbouwgebied: momenteel lopen er meer dan zestig projecten in 29 landen, gericht op het verbeteren van het levensonderhoud van boeren en het versterken van hun bedrijven en landbouwgronden voor toekomstige generaties.<\/p>\n\n\n\n

De cijfers komen uit het nieuwe duurzaamheidsrapport<\/a> van het Amerikaanse voedingsbedrijf. Om verdere vooruitgang te stimuleren, richt Mars het Mars Sustainability Investment Fund op, een fonds van 250 miljoen dollar dat bedoeld is om innovatie en groei te bevorderen en kapitaal biedt aan bedrijven die vooruitstrevende oplossingen ontwikkelen voor belangrijke duurzaamheidsuitdagingen.<\/p>\n\n\n\n

\u201cOns voorbereiden op toekomstige uitdagingen\u201d<\/h2>\n\n\n\n

Het investeringsfonds gaat zich concentreren op drie domeinen:<\/p>\n\n\n\n

    \n

  • geavanceerde landbouwtechnologie\u00ebn die de uitstoot van landbouwgrondstoffen in de producten van Mars moeten verminderen<\/p><\/li>\n\n\n\n

  • innovatieve ingredi\u00ebnten en grondstoffen die meer emissievriendelijke alternatieven bieden voor bestaande ingredi\u00ebnten in producten van Mars<\/p><\/li>\n\n\n\n

  • een volgende generatie verpakkingen ontworpen met het oog op circulariteit, met de nadruk op recycleerbare, composteerbare of alternatieve vervangingen voor flexibele kunststoffen<\/p><\/li>\n<\/ul>\n\n\n\n

    “Ik ben trots op de stappen die we hebben gezet om de groei van ons bedrijf los te koppelen van onze CO\u2082-voetafdruk\u201d, zegt CEO Poul Weihrauch daarover. \u201cTegelijkertijd investeren we in innovatie en ondersteunen we startups die nieuwe oplossingen ontwikkelen om beter voorbereid te zijn op toekomstige uitdagingen.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

    Mars zegt erin te blijven slagen om de groei van het bedrijf los te koppelen van de meeruitstoot van broeikasgassen. Het voedingsbedrijf lanceert nu een investeringsfonds om duurzame initiatieven te stimuleren.<\/p>\n","protected":false},"author":3,"featured_media":122212,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[564],"topic":[273],"region":[207],"class_list":["post-122211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-mars","topic-duurzaamheid","region-verenigde-staten"],"acf":[],"yoast_head":"\nMars lanceert duurzaam investeringsfonds - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Mars lanceert een investeringsfonds om duurzame initiatieven te stimuleren, en formuleert drie focusgebieden.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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