{"id":123504,"date":"2025-07-25T10:27:05","date_gmt":"2025-07-25T08:27:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=123504"},"modified":"2025-07-25T10:49:20","modified_gmt":"2025-07-25T08:49:20","slug":"average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/","title":{"rendered":"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone"},"content":{"rendered":"\n<p>Een groep Belgische topondernemers, waaronder Marc Coucke, Erwin Van Osta (<strong>Hubo<\/strong>) en Jan Boone (<strong>Lotus Bakeries<\/strong>), gaat investeren in het biermerk <strong>Tout Bien<\/strong> van <em>influencer<\/em> Average Rob. Dat wil een volgende groeifase inzetten en mikt tegen&nbsp;2027 op de verkoop van elf miljoen blikjes.<\/p>\n\n\n\n\n<h2 class=\"wp-block-heading\">Verlieslatend, maar &#8220;met potentieel&#8221;<\/h2>\n\n\n\n<p>Average Rob \u2014 <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/marketingfenomeen-average-rob-kleur-vaker-buiten-de-lijntjes\/\"  target=\"_blank\">echte naam Robert Van Impe<\/a> \u2014 weet nu dus ook ook investeerders te veroveren. Vier jaar na de lancering van Tout Bien haalt het bedrijf kapitaal op bij een rist bekende ondernemers.  <\/p>\n\n\n\n<p>Naast Boone, Coucke en Van Osta stappen nog onder andere Louis Jonckheere (Wintercircus in Gent), Matthias Geeroms (Lighthouse) en Anthony De Clerck in. Over het ge\u00efnvesteerde bedrag werden geen details vrijgegeven, maar het doel is duidelijk: volumegroei realiseren, het team uitbreiden van tien naar vijftien medewerkers en de <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-of-social-media-als-onderhandelingswapen\/\" target=\"_blank\">aanwezigheid van het merk op de markt versterken<\/a>. <\/p>\n\n\n\n\n<p>Financi\u00eble cijfers over&nbsp;2024 zijn nog niet beschikbaar, maar in&nbsp;2023 draaide Tout Bien een negatieve brutomarge en een nettoverlies van 17.000&nbsp;euro. Toch geloven de nieuwe investeerders in het groeipotentieel: &#8220;<a href=\"https:\/\/www.tijd.be\/ondernemen\/voeding-drank\/coucke-boone-en-co-storten-zich-op-tout-bien-het-bier-van-influencer-average-rob\/10617171.html\" target=\"_blank\">De jeugd mist een hip biermerk<\/a>&#8220;, aldus Marc Coucke tegenover De Tijd. &#8220;Het bierlandschap is vastgeroest.&#8221;<\/p>\n\n\n\n<p>Naast een klassieke pils produceert Tout Bien een <em>rouge<\/em>-bier en een niet-alcoholische variant. De jaarlijkse productie bedraagt momenteel 7.000&nbsp;hectoliter. Sinds de lancering in&nbsp;2021 verkocht Tout Bien al vier miljoen blikjes pils, tegen&nbsp;2027 wil het bedrijf dat cijfer bijna verdrievoudigen tot 11 miljoen \u2014 een blikje per Belg. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Een groep Belgische topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), gaat investeren in het biermerk Tout Bien van influencer Average Rob. Dat wil een volgende groeifase inzetten en mikt tegen 2027 op de verkoop van elf miljoen blikjes.<\/p>\n","protected":false},"author":5,"featured_media":94757,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[736],"people":[],"extra":[],"company":[1502],"topic":[],"region":[90],"class_list":["post-123504","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","tag-bier","company-tout-bien","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Een groep topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), investeert in het biermerk Tout Bien.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Een groep topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), investeert in het biermerk Tout Bien.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-25T08:27:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-25T08:49:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1267\" \/>\n\t<meta property=\"og:image:height\" content=\"872\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pauline Neerman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pauline Neerman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/\"},\"author\":{\"name\":\"Pauline Neerman\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\"},\"headline\":\"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone\",\"datePublished\":\"2025-07-25T08:27:05+00:00\",\"dateModified\":\"2025-07-25T08:49:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/\"},\"wordCount\":249,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/tout-bien-rouge-average-rob.jpg\",\"keywords\":[\"Bier\"],\"articleSection\":[\"Food\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/\",\"name\":\"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/tout-bien-rouge-average-rob.jpg\",\"datePublished\":\"2025-07-25T08:27:05+00:00\",\"dateModified\":\"2025-07-25T08:49:20+00:00\",\"description\":\"Een groep topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), investeert in het biermerk Tout Bien.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/tout-bien-rouge-average-rob.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/tout-bien-rouge-average-rob.jpg\",\"width\":1267,\"height\":872},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\",\"name\":\"Pauline Neerman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"caption\":\"Pauline Neerman\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/author\\\/paulineneerman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone - RetailDetail BE","description":"Een groep topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), investeert in het biermerk Tout Bien.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/","og_locale":"nl_NL","og_type":"article","og_title":"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone - RetailDetail BE","og_description":"Een groep topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), investeert in het biermerk Tout Bien.","og_url":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/","og_site_name":"RetailDetail BE","article_published_time":"2025-07-25T08:27:05+00:00","article_modified_time":"2025-07-25T08:49:20+00:00","og_image":[{"width":1267,"height":872,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg","type":"image\/jpeg"}],"author":"Pauline Neerman","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Pauline Neerman","Geschatte leestijd":"1 minuut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/"},"author":{"name":"Pauline Neerman","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307"},"headline":"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone","datePublished":"2025-07-25T08:27:05+00:00","dateModified":"2025-07-25T08:49:20+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/"},"wordCount":249,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg","keywords":["Bier"],"articleSection":["Food"],"inLanguage":"nl-NL","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/","url":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/","name":"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg","datePublished":"2025-07-25T08:27:05+00:00","dateModified":"2025-07-25T08:49:20+00:00","description":"Een groep topondernemers, waaronder Marc Coucke, Erwin Van Osta (Hubo) en Jan Boone (Lotus Bakeries), investeert in het biermerk Tout Bien.","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg","width":1267,"height":872},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/average-rob-bier-tout-bien-krijgt-steun-van-marc-coucke-erwin-van-osta-en-jan-boone\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/nl\/"},{"@type":"ListItem","position":2,"name":"Average Rob-bier Tout Bien krijgt steun van Marc Coucke, Erwin Van Osta en Jan Boone"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307","name":"Pauline Neerman","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","caption":"Pauline Neerman"},"url":"https:\/\/www.retaildetail.be\/nl\/author\/paulineneerman\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/tout-bien-rouge-average-rob.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/123504","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/comments?post=123504"}],"version-history":[{"count":4,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/123504\/revisions"}],"predecessor-version":[{"id":123521,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/123504\/revisions\/123521"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media\/94757"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media?parent=123504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/categories?post=123504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/tags?post=123504"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/people?post=123504"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/extra?post=123504"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/company?post=123504"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/topic?post=123504"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/region?post=123504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}