{"id":125530,"date":"2025-08-19T17:17:15","date_gmt":"2025-08-19T15:17:15","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=125530"},"modified":"2025-08-19T18:02:31","modified_gmt":"2025-08-19T16:02:31","slug":"let-op-bij-aankopen-van-sapph-lingerie-bij-ultracool-waarschuwt-de-acm","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/let-op-bij-aankopen-van-sapph-lingerie-bij-ultracool-waarschuwt-de-acm\/","title":{"rendered":"Malafide webshop verkoopt onrechtmatig lingerie van Sapph"},"content":{"rendered":"\n<p>Consumenten ervaren al maanden problemen bij webwinkel shopsapph.com, waar <strong>UltraCool<\/strong> lingerie van het merk <strong>Sapph<\/strong> verkoopt. Het bedrijf heeft echter geen licentie op het merk. De Nederlandse consumentenautoriteit (ACM) trekt aan de alarmbel.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Aanhoudende klachtenregen<\/h2>\n\n\n\n<p>De ACM ontving inmiddels honderden meldingen over de webshop, van te late bezorgingen tot het uitblijven van terugbetalingen aan klanten die hun aankoop binnen de bedenktijd annuleren. Veel consumenten geven daarnaast aan niet te weten dat hun bestelling om een \u2018pre-order\u2019 gaat. Ook blijkt uit online reviews en signalen bij toezichthouders dat pogingen tot contact vaak stranden door een onbereikbare klantenservice.<\/p>\n\n\n\n<p>UltraCool kreeg in de afgelopen periode de gelegenheid om zijn handelswijze aan te passen. Het bedrijf beloofde beterschap en stelde dat de problemen vooral voortkwamen uit oudere bestellingen. De toezichthouder constateert echter dat beloofde verbeteringen uitblijven. Nieuwe klachten blijven binnenstromen, met name over terugbetalingen en ontoegankelijke klantondersteuning.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Herlancering op komst<\/h2>\n\n\n\n<p>De juridische strijd rond het merk voegt extra verwarring toe. De rechtbank van Rotterdam verbood UltraCool eerder dit jaar de merknaam Sapph nog langer te gebruiken, omdat de licentie al in&nbsp;2023 was ingetrokken. Toch bleef het bedrijf de naam inzetten via shopsapph.com en bijbehorende socialemediakanalen. De ACM stelt hieruit misleiding vast: klanten denken bij een legitieme Sapph-aanbieder te kopen, terwijl dat niet het geval is.<\/p>\n\n\n\n<p>Investeerder Shawn Harris, via het bedrijf OWIC eigenaar van het merk, probeert ondertussen Sapph nieuw leven in te blazen. Het moederbedrijf boven het merk ging in februari failliet. Op Sapph.com stelt OWIC: \u201cWij werken momenteel aan de herlancering van het merk Sapph. Wij willen graag benadrukken dat wij geen enkele band hebben met de huidige leverancier van Sapph-producten. Zij maken zonder licentie of onze toestemming misbruik van ons Sapph-merk.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Consumenten ervaren al maanden problemen bij webwinkel shopsapph.com, waar UltraCool lingerie van het merk Sapph verkoopt. Het bedrijf heeft echter geen licentie op het merk. De Nederlandse consumentenautoriteit (ACM) trekt aan de alarmbel.<\/p>\n","protected":false},"author":5,"featured_media":125687,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[810],"people":[],"extra":[43],"company":[],"topic":[702],"region":[113],"class_list":["post-125530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","tag-lingerie","extra-plus","topic-fraude","region-nederland"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Malafide webshop verkoopt onrechtmatig lingerie van Sapph - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Consumenten ervaren al maanden problemen bij webwinkel shopsapph.com, waar UltraCool 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