{"id":128325,"date":"2025-09-15T10:32:54","date_gmt":"2025-09-15T08:32:54","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=128325"},"modified":"2025-09-15T13:51:58","modified_gmt":"2025-09-15T11:51:58","slug":"refurbished-specialist-back-market-lanceert-hersteldienst","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/refurbished-specialist-back-market-lanceert-hersteldienst\/","title":{"rendered":"Refurbished-specialist Back Market lanceert hersteldienst"},"content":{"rendered":"\n<p><strong>Back Market<\/strong>, een Franse marktplaats gespecialiseerd in hoogwaardige tweedehandselektronica, boekt recordcijfers en lanceert nieuwe diensten die de groei nog moeten versnellen, waaronder een reparatieplatform.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Dubbele cijfers<\/h2>\n\n\n\n<p>Back Market rapporteert in het tweede kwartaal 36%&nbsp;meer nieuwe gebruikers en verwacht dit jaar een totale bruto-omzet (<em>Gross Merchandise Value<\/em>) van meer dan drie miljard euro te boeken. De Verenigde Staten zijn de op \u00e9\u00e9n na grootste markt geworden voor de Franse speler, die ook op zijn thuismarkt met meer&nbsp;dan&nbsp;10% bleef groeien. Het bedrijf, dat in&nbsp;2014 in Parijs werd opgericht, heeft naar eigen zeggen al zeventien miljoen klanten in zeventien markten.<\/p>\n\n\n\n<p>De Amerikaanse, Britse en Duitse inkomsten groeiden elk met dubbele cijfers, maar in Itali\u00eb en Portugal gingen ze maal twee en in Oostenrijk zelfs maal drie. In een context van inflatie, geopolitieke onzekerheid en handelsspanningen bieden tweedehands apparaten een meerwaarde, vooral voor gezinnen en studenten, zegt Back Market in een persbericht.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">One-stop-shop<\/h2>\n\n\n\n<p>Sinds&nbsp;2011 is het marktaandeel van tweedehands in de technologiesector bijna vertienvoudigd naar 36%, zegt het bedrijf. \u201cConsumenten kiezen voor duurzaamheid, reparatie en hergebruik omdat dat goed is voor hun portemonnee en voor de planeet. Onze rol bij Back Market is om die beweging te versnellen en de duurzame keuze de gemakkelijke keuze te maken\u201d, aldus CEO Thibaud Hug de Larauze. Hij kondigt een nieuwe groeifase aan voor het platform, met diensten die van Back Market een <em>one-stop-shop<\/em> moeten maken.<\/p>\n\n\n\n<p>Vandaag lanceert het bedrijf een reparatieplatform voor smartphones en tablets op eenmalige basis (en binnenkort via een maandelijks abonnementsmodel). Het platform gaat eerst van start in Duitsland, Frankrijk en Spanje. Ook het business-to-business-aanbod breidt uit. De dienst, die al door bijna 6.000&nbsp;bedrijven in Frankrijk en 250&nbsp;in de Verenigde Staten wordt gebruikt, helpt organisaties hun IT-kosten te verlagen en tegelijkertijd hun duurzaamheidsdoelstellingen te halen. Grote namen als Kering, Vinci, Air France en Le Point hebben zich al aangesloten.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back Market, een Franse marktplaats gespecialiseerd in hoogwaardige tweedehandselektronica, boekt recordcijfers en lanceert nieuwe diensten die de groei nog moeten versnellen, waaronder een reparatieplatform.<\/p>\n","protected":false},"author":3,"featured_media":128326,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[94],"people":[],"extra":[43],"company":[1816],"topic":[88,273],"region":[],"class_list":["post-128325","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektro","tag-tweedehands","extra-plus","company-back-market","topic-bedrijfsresultaten","topic-duurzaamheid"],"acf":[],"yoast_head":"<!-- This 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