{"id":129125,"date":"2025-09-22T14:33:37","date_gmt":"2025-09-22T12:33:37","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=129125"},"modified":"2025-09-22T15:31:19","modified_gmt":"2025-09-22T13:31:19","slug":"ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/","title":{"rendered":"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\" style=\"--aspect-ratio:calc(683 \/ 1024)\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-129139\" data-id=\"129139\" data-aspect-ratio=\"683 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-683x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-683x1024.jpg 683w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-200x300.jpg 200w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-768x1151.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-1024x1536.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-1366x2048.jpg 1366w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-9-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-129126\" data-id=\"129126\" data-aspect-ratio=\"683 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-683x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-683x1024.jpg 683w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-200x300.jpg 200w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-768x1152.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-1024x1536.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-1366x2048.jpg 1366w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11-1-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-129142\" data-id=\"129142\" data-aspect-ratio=\"683 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-683x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-683x1024.jpg 683w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-200x300.jpg 200w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-768x1151.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-1025x1536.jpg 1025w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-1366x2048.jpg 1366w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-12-scaled.jpg 1708w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-129133\" data-id=\"129133\" data-aspect-ratio=\"1024 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-1024x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-1024x1024.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-300x300.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-150x150.jpg 150w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-768x768.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-1536x1536.jpg 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-2048x2048.jpg 2048w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-2-2-73x73.jpg 73w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-129137\" data-id=\"129137\" data-aspect-ratio=\"683 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-683x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-683x1024.jpg 683w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-200x300.jpg 200w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-768x1151.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-1025x1536.jpg 1025w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-1366x2048.jpg 1366w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-21-scaled.jpg 1708w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-129130\" data-id=\"129130\" data-aspect-ratio=\"683 \/ 1024\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-683x1024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-683x1024.jpg 683w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-200x300.jpg 200w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-768x1152.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-1024x1536.jpg 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-1365x2048.jpg 1365w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-5-scaled.jpg 1707w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>TIDSAMM, met die Zweeds klinkende knipoog wil <strong>IKEA <\/strong>mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende donderdag een tijdelijke pop-upkeuken, het startschot van een uitgebreide campagne.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Keuken als hart van het huis<\/h2>\n\n\n\n<p>\u201cToen we in Zweden hoorden dat de focus dit jaar zou liggen op koken, voelde het bijna vanzelfsprekend om dat te verbinden met iets sociaals. De keuken is misschien wel de belangrijkste plek in huis, en wij kunnen mensen daar samenbrengen\u201d, legt retaildesignmanager Fructuoso Hern\u00e1ndez de nieuwe campagne uit.<\/p>\n\n\n\n<p>Het resultaat werd TIDSAMM, een campagne die het belang van samen koken en eten centraal zet. Een pop-upkeuken aan de Charleroise Steenweg 5, vlak bij het Brusselse Stefaniaplein, geeft de aftrap. Tot 11 oktober kunnen groepen van drie tot zes personen er gratis een kooksessie reserveren. Elke dag staan vijf sessies van twee uur op de planning.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Meteen run op op-up<\/h2>\n\n\n\n<p>De belangstelling bleek meteen groot, vertelt woordvoerder Lotte De Wilde: \u201cWe hebben in totaal 85 sessies voorzien van ontbijt, lunch en diner, en de eerste helft van de sessies, en de wachtlijsten, waren in een mum van tijd volgeboekt. Dat bevestigt dat mensen snakken naar meer tijd samen,\u201d zegt De Wilde. \u201cOp 26 september om 12 uur openen we de tweede helft van de slots voor inschrijvingen.\u201d<\/p>\n\n\n\n<p>De locatie in Brussel is bewust gekozen: \u201cBelgi\u00eb is een land met verschillende talen en culturen. Daarom wilden we een centrale, iconische plek waar we zoveel mogelijk mensen bereiken. Ik denk dat we die gevonden hebben.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Alarmerende cijfers<\/h2>\n\n\n\n<p>Ikea baseert de campagne op onderzoek samen met vzw Positivologie. \u201cUit de cijfers blijkt dat vier op de tien Belgen altijd alleen koken en dat ook vier op de tien maaltijden alleen worden gegeten,\u201d legt Hern\u00e1ndez uit. \u201cDat is echt weinig, en het is een dalende trend sinds de jaren zestig. Samen koken en eten verdwijnt, en dat mag gewoon niet.\u201d <\/p>\n\n\n\n<p>Daarom ontwikkelde het meubelbedrijf ook een kook- en tafelspel, TIDSAMM Time om verbondenheid op een laagdrempelige manier te versterken. \u201cWe laten zien hoe makkelijk het eigenlijk is om een goede tijd samen te hebben in de keuken,\u201d zegt Hern\u00e1ndez.<\/p>\n\n\n\n<p>De Wilde ziet dezelfde urgentie: \u201cWe merken dat organisaties die werken rond eenzaamheid en mensen samenbrengen aan tafel ons spontaan benaderen. Ze vinden het super dat we dit thema onder de aandacht brengen. Het feit dat het al tot bij die organisaties geraakt, is voor ons een teken dat we goed zitten\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Vernieuwing in de winkels<\/h2>\n\n\n\n<p>Het initiatief kadert in een bredere vernieuwing. \u201cWie dit jaar naar onze winkels komt, zal volledig vernieuwde keukenafdelingen zien\u201d, zegt Hern\u00e1ndez. Alle acht winkels hebben hun keukenafdeling grondig vernieuwd. Het ging daarbij niet enkel om design, maar ook om de ervaring: geluiddempende zones, een logische winkelroute en kamersettings die echte woonsituaties nabootsen.<\/p>\n\n\n\n<p>\u201cWe hebben veel tijd gestoken in inspiratiezones, geluidsisolatie in de planningsruimtes en slimme oplossingen voor elke woonruimte. Bovendien doen we huisbezoeken om die inzichten verder te verdiepen. Voor Belgen is een keuken de derde grootste aankoop na een huis en een auto, dus die ervaring moet perfect zijn.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TIDSAMM, met die Zweeds klinkende knipoog wil IKEA mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende donderdag een tijdelijke pop-upkeuken, het startschot van een uitgebreide campagne.<\/p>\n","protected":false},"author":5,"featured_media":129128,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[],"people":[],"extra":[43],"company":[211],"topic":[488],"region":[178],"class_list":["post-129125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wonen","extra-plus","company-ikea","topic-marketing","region-brussel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"IKEA wil mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende daarom een tijdelijke pop-upkeuken.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"IKEA wil mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende daarom een tijdelijke pop-upkeuken.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-22T12:33:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-22T13:31:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"615\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pauline Neerman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pauline Neerman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/\"},\"author\":{\"name\":\"Pauline Neerman\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\"},\"headline\":\"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d\",\"datePublished\":\"2025-09-22T12:33:37+00:00\",\"dateModified\":\"2025-09-22T13:31:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/\"},\"wordCount\":520,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg\",\"articleSection\":[\"Wonen\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/\",\"name\":\"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg\",\"datePublished\":\"2025-09-22T12:33:37+00:00\",\"dateModified\":\"2025-09-22T13:31:19+00:00\",\"description\":\"IKEA wil mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende daarom een tijdelijke pop-upkeuken.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg\",\"width\":800,\"height\":615},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/wonen\\\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\",\"name\":\"Pauline Neerman\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g\",\"caption\":\"Pauline Neerman\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/author\\\/paulineneerman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d - RetailDetail BE","description":"IKEA wil mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende daarom een tijdelijke pop-upkeuken.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/","og_locale":"nl_NL","og_type":"article","og_title":"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d - RetailDetail BE","og_description":"IKEA wil mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende daarom een tijdelijke pop-upkeuken.","og_url":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/","og_site_name":"RetailDetail BE","article_published_time":"2025-09-22T12:33:37+00:00","article_modified_time":"2025-09-22T13:31:19+00:00","og_image":[{"width":800,"height":615,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg","type":"image\/jpeg"}],"author":"Pauline Neerman","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Pauline Neerman","Geschatte leestijd":"3 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/"},"author":{"name":"Pauline Neerman","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307"},"headline":"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d","datePublished":"2025-09-22T12:33:37+00:00","dateModified":"2025-09-22T13:31:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/"},"wordCount":520,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg","articleSection":["Wonen"],"inLanguage":"nl-NL","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/","url":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/","name":"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg","datePublished":"2025-09-22T12:33:37+00:00","dateModified":"2025-09-22T13:31:19+00:00","description":"IKEA wil mensen aansporen om tijd samen door te brengen, liefst nog in de keuken. In Brussel opende daarom een tijdelijke pop-upkeuken.","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg","width":800,"height":615},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/ikea-opent-pop-upkeuken-in-brussel-samen-koken-verdwijnt-in-belgie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/nl\/"},{"@type":"ListItem","position":2,"name":"IKEA opent pop-upkeuken in Brussel: \u201cSamen koken verdwijnt in Belgi\u00eb\u201d"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/66b54803fa10759039079458ea89e307","name":"Pauline Neerman","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/58db22aee589a691f9603e5765ac06010427a923f9b2728b951eb7fe27214d70?s=96&d=mm&r=g","caption":"Pauline Neerman"},"url":"https:\/\/www.retaildetail.be\/nl\/author\/paulineneerman\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/09\/IKEA-TIDSAMM-Brussels-\u00a9\ufe0fAlexandre-Van-Battel-11.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/129125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/comments?post=129125"}],"version-history":[{"count":3,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/129125\/revisions"}],"predecessor-version":[{"id":129157,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/129125\/revisions\/129157"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media\/129128"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media?parent=129125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/categories?post=129125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/tags?post=129125"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/people?post=129125"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/extra?post=129125"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/company?post=129125"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/topic?post=129125"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/region?post=129125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}