{"id":129256,"date":"2025-09-23T17:08:06","date_gmt":"2025-09-23T15:08:06","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=129256"},"modified":"2025-09-23T17:50:48","modified_gmt":"2025-09-23T15:50:48","slug":"in-het-verenigd-koninkrijk-sluiten-alle-amazon-fresh-winkels","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/in-het-verenigd-koninkrijk-sluiten-alle-amazon-fresh-winkels\/","title":{"rendered":"Amazon sluit alle Britse Fresh-winkels"},"content":{"rendered":"\n<p><strong>Amazon<\/strong> sluit alle Amazon Fresh-winkels in het Verenigd Koninkrijk. Vijf locaties worden omgezet naar <strong>Whole Foods Market<\/strong>, een andere Amazon-dochter; de andere veertien verdwijnen. Het kassaloze experiment is daarmee ten einde in het VK.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Concept loopt vast na pandemie<\/h2>\n\n\n\n<p>De sluiting treft alle negentien Amazon Fresh-winkels. Het bedrijf gaf niet aan hoeveel medewerkers geraakt worden door de sluitingen, maar zegt werknemers andere functies binnen de organisatie te willen aanbieden.<\/p>\n\n\n\n<p>De eerste Fresh-winkel opende in 2021 in Ealing (West-Londen). In principe was het de bedoeling dat de vestigingen kassaloos en onbemand zouden opereren: slimme camera\u2019s en sensoren hadden moeten registreren welke producten klanten uit de rekken nemen, afrekenen gebeurt automatisch bij het verlaten van de winkel. In de praktijk waren toch altijd enkele medewerkers aanwezig, onder andere om mensen te helpen met vragen en om te voorkomen dat minderjarigen alcohol kopen. <\/p>\n\n\n\n<p>De kassaloze formule kreeg het volgens The Guardian moeilijk toen <a href=\"https:\/\/www.theguardian.com\/technology\/2025\/sep\/23\/all-amazon-fresh-stores-in-uk-to-close-whole-foods\">de vraag naar contactloos winkelen na de coronapandemie afnam<\/a>. Amazon wist bovendien geen serieuze bedreiging te vormen voor concurrenten als Tesco en Sainsbury\u2019s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Meer Whole Foods en partnerschappen<\/h2>\n\n\n\n<p>De ingreep past in een bredere herziening van Amazons foodstrategie in het Verenigd Koninkrijk, met een grotere focus op Whole Foods. Hoewel Whole Foods na de overname in 2017 veel autonomie behield, trekt Amazon de teugels nu strakker aan. Bovendien wil de e-commercereus meer inzetten op onlineboodschappen via samenwerkingen met Morrisons, Iceland, Co-op en Gopuff. Klanten zouden volgend jaar ook verse producten, zoals zuivel, vlees en vis, rechtstreeks op de Amazon-website moeten kunnen  kopen.<\/p>\n\n\n\n<p>De Britse kruideniersactiviteiten van Amazon liggen ondertussen niettemin onder vuur: in juni startte de Groceries Code Adjudicator (GCA) een onderzoek naar Amazon na klachten dat het bedrijf leveranciers niet op tijd zou betalen. <\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Amazon sluit alle Amazon Fresh-winkels in het Verenigd Koninkrijk. Vijf locaties worden omgezet naar Whole Foods Market, een andere Amazon-dochter; de andere veertien verdwijnen. Het kassaloze experiment is daarmee ten einde in het VK.<\/p>\n","protected":false},"author":5,"featured_media":87114,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[44,43],"company":[206],"topic":[299],"region":[283],"class_list":["post-129256","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-hot","extra-plus","company-amazon","topic-stopzetting","region-verenigd-koninkrijk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon sluit alle Britse Fresh-winkels - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Amazon sluit alle Britse Fresh-winkels. 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