{"id":12977,"date":"2016-04-15T07:12:05","date_gmt":"2016-04-15T07:12:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/algemeen\/blokker-supprime-390-emplois-dans-le-cadre-dune-reorganisation\/"},"modified":"2016-04-15T07:12:05","modified_gmt":"2016-04-15T07:12:05","slug":"blokker-supprime-390-emplois-dans-le-cadre-dune-reorganisation","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/blokker-supprime-390-emplois-dans-le-cadre-dune-reorganisation\/","title":{"rendered":"Blokker schrapt 390 banen in reorganisatie"},"content":{"rendered":"<p><strong>Blokker<\/strong> kondigt een ingrijpende reorganisatie aan: zo\u2019n 390 arbeidsplaatsen worden geschrapt en er wordt in totaal 100 miljoen euro in de winkelketen ge\u00efnvesteerd, onder meer om het nieuwe winkelconcept \u2018Nieuwste Blokker\u2019 uit te rollen.<\/p>\n<p><!--break--><\/p>\n<h2>Nieuw concept, nieuw logo<\/h2>\n<p>In de komende twee jaar investeert Blokker naar eigen zeggen ruim 100 miljoen euro om van de winkelketen een omnichannelretailer te maken. Aan de Amsterdamse Bilderdijkstraat is vandaag na een metamorfose de allereerste Nieuwste Blokker-winkel van Nederland geopend. In de komende twee jaar komt er elke werkdag zo\u2019n winkel volgens vernieuwd concept bij.<\/p>\n<p>\nBij dat nieuwe concept hoort ook een nieuw logo en een aangepast aanbod. Zo brengt Blokker nieuwe assortimenten, zoals Bed &amp; Bad, en voor het eerst ook een Blokker-huismerk. Daarnaast krijgen de categorie\u00ebn Koken, Bakken &amp; Tafelen extra aandacht.<\/p>\n<p>\u00a0<\/p>\n<h2>\u201cCompromisloos en allesomvattend\u201d<\/h2>\n<p>Algemeen directeur Rob Heesen: \u201cDe transformatie die wij vandaag aankondigen is compromisloos en allesomvattend. Half werk is geen optie; wij pakken echt alles aan met hoge snelheid. Elke werkdag openen wij een Nieuwste Blokker ergens in Nederland. Deze vernieuwing is dieper, fundamenteler en veel zichtbaarder voor de klant en zorgt ervoor dat Blokker het toonaangevende merk wordt in van je huis \u2018een thuis\u2019 maken.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Dat de reorganisatie bij Blokker diep gaat, kan het personeel alvast beamen: 390 arbeidsplaatsen komen te vervallen. Heesen: \u201cDe grote investeringen en fundamentele transformatie doen wij omdat er behoefte is aan een vernieuwende omnichannelspeler die kwaliteit weet te bieden tegen een goede prijs. Wij staan aan het begin van een nieuw hoofdstuk in de 120-jarige historie van Blokker.\u201d<\/p>\n<p>\u00a0<\/p>\n<h2>Punt com benadrukken<\/h2>\n<p>Op 450 locaties in Nederland opent Blokker in 2016 en 2017 elke dag een Nieuwste Blokker-vestiging. In die Blokker-winkels is ook altijd een kiosk aanwezig, waar de klant artikelen uit de webshop kan bestellen, thuis laten bezorgen of in de winkel afhalen.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>In de winkel zijn in het nieuwe concept 5.000 producten aanwezig, online heeft de klant keuze uit nog eens 35.000 producten. Om dit omnichannelaspect te benadrukken is in het logo ook een oranje punt ge\u00efntegreerd, om de rol van online (\u2018punt com\u2019) te benadrukken.<\/p>\n<p>\u00a0<\/p>\n<h2>Van inkoopgedreven naar klantgedreven<\/h2>\n<p>Blokker noemt ook een vernieuwing van de cultuur essentieel. De katalysator van de transformatie is de scherpe keuze voor een klant-gedreven organisatie, waar voorheen de inkoop centraal stond. Veel aandacht gaat verder uit naar de inzet van de nieuwste technologie\u00ebn en slimme processen om te zorgen voor lagere voorraden in de distributiecentra en een betere aanvulling van de winkelvoorraad.<\/p>\n<p>\u00a0<\/p>\n<p>Blokker bestaat al sinds 1896 en maakt deel uit van Blokker Holding, dat 9 winkelformules en ruim 2.400 winkels in acht landen in portefeuille heeft. \u00a0 \u00a0 \u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blokker kondigt een ingrijpende reorganisatie aan: zo\u2019n 390 arbeidsplaatsen worden geschrapt en er wordt in totaal 100 miljoen euro in de winkelketen ge\u00efnvesteerd, onder meer om het nieuwe winkelconcept \u2018Nieuwste Blokker\u2019 uit te rollen. Nieuw concept, nieuw logo In de komende twee jaar investeert Blokker naar eigen zeggen ruim 100 miljoen euro om van de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-12977","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blokker schrapt 390 banen in reorganisatie - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/blokker-supprime-390-emplois-dans-le-cadre-dune-reorganisation\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blokker schrapt 390 banen in reorganisatie - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Blokker kondigt een ingrijpende reorganisatie aan: zo\u2019n 390 arbeidsplaatsen worden geschrapt en er wordt in totaal 100 miljoen euro in de winkelketen ge\u00efnvesteerd, onder meer om het nieuwe winkelconcept \u2018Nieuwste Blokker\u2019 uit te rollen. 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