{"id":132369,"date":"2025-10-22T11:03:52","date_gmt":"2025-10-22T09:03:52","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=132369"},"modified":"2025-10-22T11:03:54","modified_gmt":"2025-10-22T09:03:54","slug":"franse-bakkerijketen-copains-wordt-copines-in-brussel","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/franse-bakkerijketen-copains-wordt-copines-in-brussel\/","title":{"rendered":"Franse bakkerijketen Copains wordt Copines in Brussel"},"content":{"rendered":"\n

De hippe Parijse bakkerijketen Copains<\/strong> opent deze week haar eerste Brusselse vestiging, maar doet dat onder een andere naam. Na een dispuut met de Waalse sectorgenoot Copains<\/strong>, die al eigenaar is van het merk in de Benelux, zal de Franse bakkerij in Belgi\u00eb Copines<\/strong> heten.<\/p>\n\n\n\n

Vier openingen gepland<\/h2>\n\n\n\n

De stap voorkomt een juridische strijd: de Waalse Copains, opgericht in 2020 en gespecialiseerd in brood voor de grootdistributie, had gedreigd naar de rechtbank te stappen. De naamsverandering naar Copines is natuurlijk een knipoog, maar volgens de keten ook \u201ceen ode aan het vrouwelijk cli\u00ebnteel en medewerkers\u201d. <\/p>\n\n\n\n

De Franse start-up, opgericht door Giovanni Amico en Baptiste Borne \u2013 beiden voormalige medewerkers van luxegroep LVMH <\/strong>\u2013 plant vier openingen in Brussel<\/a>. De eerste winkel opent donderdag op de Grasmarkt in Brussel-Stad, gevolgd door een tweede in de Jean Stasstraat in Sint-Gillis, nabij de Louizalaan. Later volgen nog vestigingen aan de Charleroise Steenweg en het Kasteleinsplein in Elsene, die in 2026 de deuren opent.<\/p>\n\n\n\n

Het concept mikt op een publiek dat op zoek is naar gezonde alternatieven. Amico en Borne, die elkaar leerden kennen bij modehuis C\u00e9line<\/strong>, stapten in de voedingssector nadat ze elk voedselintoleranties ontdekten \u2013 de een voor gluten, de ander voor lactose. Hun bakkerij onderscheidt zich met een volledig glutenvrij aanbod, op basis van boekweit, kastanje, quinoa en rijst.<\/p>\n","protected":false},"excerpt":{"rendered":"

De hippe Parijse bakkerijketen Copains opent deze week haar eerste Brusselse vestiging, maar doet dat onder een andere naam. 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