{"id":132636,"date":"2025-10-24T16:04:29","date_gmt":"2025-10-24T14:04:29","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=132636"},"modified":"2025-10-24T16:04:31","modified_gmt":"2025-10-24T14:04:31","slug":"in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\/","title":{"rendered":"[In Beeld] Gentle Monster opent eerste Europese spektakelwinkel in Parijs"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\" style=\"--aspect-ratio:calc(1024 \/ 681)\"><div class=\"wp-block-jetpack-slideshow_container swiper\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"681\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-132639\" data-id=\"132639\" data-aspect-ratio=\"1024 \/ 681\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1-1024x681.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1-1024x681.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1-300x200.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1-768x511.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1-1536x1022.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1-185x122.png 185w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris1.png 1581w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"690\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-132641\" data-id=\"132641\" data-aspect-ratio=\"1024 \/ 690\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris2-1024x690.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris2-1024x690.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris2-300x202.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris2-768x518.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris2-1536x1036.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris2.png 1593w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"689\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-132643\" data-id=\"132643\" data-aspect-ratio=\"1024 \/ 689\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris3-1024x689.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris3-1024x689.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris3-300x202.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris3-768x517.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris3-1536x1034.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris3.png 1588w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-132645\" data-id=\"132645\" data-aspect-ratio=\"1024 \/ 683\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4-1024x683.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4-1024x683.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4-300x200.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4-768x512.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4-1536x1025.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4-185x122.png 185w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris4.png 1598w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"691\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-132647\" data-id=\"132647\" data-aspect-ratio=\"1024 \/ 691\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris5-1024x691.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris5-1024x691.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris5-300x203.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris5-768x519.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris5-1536x1037.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris5.png 1589w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"692\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-132649\" data-id=\"132649\" data-aspect-ratio=\"1024 \/ 692\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6-1024x692.png\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6-1024x692.png 1024w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6-300x203.png 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6-768x519.png 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6-1536x1038.png 1536w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6.png 1592w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p>Is het een winkel of is het een kunstinstallatie? De Koreaanse brillenmaker <strong>Gentle Monster<\/strong> heeft in Parijs zijn eerste Europese flagshipstore geopend. Waar anders dan in de artistieke en trendy Marais-wijk&#8230;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Gigantische hoofden<\/h2>\n\n\n\n<p>Gentle Monster zet nu ook voet aan wal in Europa: op 24 oktober opende de eerste flagshipstore van het avant-garde brillenmerk in het toeristische Marais. Het Koreaanse merk staat bekend om zijn winkels die meer weg hebben van kunstinstallaties dan van klassieke boetieks, en dat is deze keer niet anders.<\/p>\n\n\n\n<p>De winkel wordt gedomineerd door het \u201cGiant Head Kinetic Object\u201d, een sculptuur bestaande uit drie apart bewegende gezichten. Het werk is ontworpen door het eigen roboticalab van Gentle Monster en weerspiegelt volgens het bedrijf de unieke filosofie van het merk en zijn fascinatie voor &#8220;de interne mechanismen van de menselijke geest&#8221;. <\/p>\n\n\n\n<p>&#8220;Met zijn zacht knipperende oogleden en subtiel bewegende pupillen vangt het werk de complexiteit van cognitie, emotie en menselijke verbindingen,&#8221; luidt het in het persbericht. Op de bovenverdieping bevindt zich nog <strong>\u201c<\/strong>Star<strong>\u201d<\/strong>, een object dat met natuurlijk licht speelt en \u201ceen gloed projecteert die doet denken aan de ochtendzon\u201d. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google als strategisch partner<\/h2>\n\n\n\n<p>Typisch voor het label is dat elke winkel een unieke scenografie krijgt, gekenmerkt door reusachtige sculpturen, robots en bewegende objecten. Gentle Monster werd in 2011 in Seoel opgericht met als uitgangspunt dat een bril geen product, maar een ervaring moet zijn. \u201cHet ging ons nooit om het maken van \u2018goede brillen\u2019, maar om het herdefini\u00ebren van de context errond,\u201d verklaarde de oprichter eerder.<\/p>\n\n\n\n<p>De opening in Parijs volgt enkele maanden na <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/schoonheid-verzorging\/google-investeert-in-gentle-monster-voor-modieuze-wearables\/\">de instap van Google in het kapitaal van Gentle Monster<\/a>. In juni nam de techreus 4% van de aandelen over, goed voor een investering van ongeveer 107,3 miljoen euro om samen slimme brillen met AI te ontwikkelen, nu Instagram-moeder Meta en Ray-Ban daar sterk op inzetten. Ook LVMH is al aandeelhouder van het brillenmerk.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is het een winkel of is het een kunstinstallatie? De Koreaanse brillenmaker Gentle Monster heeft in Parijs zijn eerste Europese flagshipstore geopend. Waar anders dan in de artistieke en trendy Marais-wijk&#8230;<\/p>\n","protected":false},"author":5,"featured_media":132649,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[839],"people":[],"extra":[43],"company":[1855],"topic":[721,194,264,221],"region":[387,89],"class_list":["post-132636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode","tag-brillen","extra-plus","company-gentle-monster","topic-in-beeld","topic-retail-design","topic-winkelconcept","topic-winkelopeningen","region-azie","region-frankrijk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[In Beeld] Gentle Monster opent eerste Europese spektakelwinkel in Parijs - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Is het een winkel of is het een kunstinstallatie? 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De brillenmaker Gentle Monster heeft in Parijs zijn eerste Europese flagshipstore geopend.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-24T14:04:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-24T14:04:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2025\/10\/Gentle_Monster_Paris6-1024x692.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"692\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Pauline Neerman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pauline Neerman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/\"},\"author\":{\"name\":\"Pauline Neerman\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/66b54803fa10759039079458ea89e307\"},\"headline\":\"[In Beeld] Gentle Monster opent eerste Europese spektakelwinkel in Parijs\",\"datePublished\":\"2025-10-24T14:04:29+00:00\",\"dateModified\":\"2025-10-24T14:04:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/\"},\"wordCount\":319,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Gentle_Monster_Paris6.png\",\"keywords\":[\"Brillen\"],\"articleSection\":[\"Mode\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/\",\"name\":\"[In Beeld] Gentle Monster opent eerste Europese spektakelwinkel in Parijs - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/mode\\\/in-beeld-gentle-monster-opent-eerste-europese-spektakelwinkel-in-parijs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/Gentle_Monster_Paris6.png\",\"datePublished\":\"2025-10-24T14:04:29+00:00\",\"dateModified\":\"2025-10-24T14:04:31+00:00\",\"description\":\"Is het een winkel of is het een kunstinstallatie? 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