{"id":139728,"date":"2026-01-13T12:56:07","date_gmt":"2026-01-13T11:56:07","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=139728"},"modified":"2026-01-13T12:56:09","modified_gmt":"2026-01-13T11:56:09","slug":"lidl-schakelt-over-op-fairtrade-rozen-in-belgie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/lidl-schakelt-over-op-fairtrade-rozen-in-belgie\/","title":{"rendered":"Lidl schakelt over op fairtrade-rozen in Belgi\u00eb"},"content":{"rendered":"\n<p>Wie bij <strong>Lidl<\/strong> rozen koopt, kiest automatisch voor eerlijke handel: in alle Belgische winkels van de discounter dragen rozen voortaan het Fairtrade-label. Zo draagt de retailer bij aan structurele verbeteringen op de plantages.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u201cKrachtig signaal\u201d<\/h2>\n\n\n\n<p>Lidl Belgi\u00eb schakelt volledig over op gecertificeerde rozen in al haar winkels. Het is een beslissing die past binnen Lidl\u2019s consequente Fairtrade engagement, meldt de retailer in een persbericht. Met een jaarlijks verkoop van meer dan 8 miljoen enkele rozen in Belgi\u00eb, vertaalt deze keuze zich in tastbare impact op de internationale bloemensector. Een vaste Fairtrade minimumprijs en een extra premie laten toe om werkomstandigheden te verbeteren, lokale onderwijsmogelijkheden te bevorderen en te investeren in meer klimaatvriendelijke teelmethoden.<\/p>\n\n\n\n<p>\u201cWe zijn trots dat we onze klanten vanaf nu de zekerheid bieden van een 100% eerlijk product, zonder in te leveren op de versheid en prijs die zij van ons gewoon zijn\u201d zegt Isabelle Colbrandt , woordvoerster van Lidl Belgi\u00eb &amp; Luxemburg. \u201cDat Lidl deze stap zet, is een krachtig signaal aan de markt dat het anders kan \u00e9n moet\u201d, benadrukt ook Philippe Weiler, CEO van Fairtrade Belgium. \u201cDe internationale bloemensector kampt met grote uitdagingen. Werknemers genieten vaak onvoldoende bescherming, vrouwen worden systematisch benadeeld en bodemvervuiling is eerder de regel dan de uitzondering.\u201d<\/p>\n\n\n\n<p>Uit cijfers van Fairtrade blijkt dat jaarlijks zo\u2019n 14 miljoen Fairtrade gecertificeerde bloemen worden verkocht in Belgi\u00eb. In 2024 genereerde dat 119.000 euro aan Fairtrade premie, die bovenop de marktprijs werd uitbetaald aan ongeveer 75.000 arbeiders. Ook <strong>Aldi <\/strong>verkoopt enkel fairtrade-rozen, al sinds 2018.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wie bij Lidl rozen koopt, kiest automatisch voor eerlijke handel: in alle Belgische winkels van de discounter dragen rozen voortaan het Fairtrade-label. Zo draagt de retailer bij aan structurele verbeteringen op de plantages.<\/p>\n","protected":false},"author":3,"featured_media":139729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[204],"topic":[273],"region":[90],"class_list":["post-139728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-lidl","topic-duurzaamheid","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lidl schakelt over op fairtrade-rozen in Belgi\u00eb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Wie bij Lidl rozen koopt, kiest automatisch voor eerlijke handel: in alle Belgische winkels van de 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