{"id":14106,"date":"2016-07-07T10:02:59","date_gmt":"2016-07-07T10:02:59","guid":{"rendered":"https:\/\/www.retaildetail.be\/algemeen\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\/"},"modified":"2016-07-07T10:02:59","modified_gmt":"2016-07-07T10:02:59","slug":"maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\/","title":{"rendered":"\u2018Beste Koop\u2019 en \u2018Beste van de test\u2019 mogen binnenkort op productverpakkingen"},"content":{"rendered":"<p>Test-Aankoop gaat de licentie op het gebruik van haar labels &#8216;Beste Koop&#8217; en &#8216;Beste van de Test&#8217; verkopen aan ge\u00efnteresseerde fabrikanten. Die kunnen de labels dan op hun verpakkingen afdrukken als &#8216;extra verkoopargument&#8217;.<\/p>\n<p><!--break--><\/p>\n<h2>5.000 tot 24.000 euro<\/h2>\n<p>Consumentenorganisatie Test-Aankoop verandert het geweer van schouder: tot nog toe was het fabrikanten en invoerders uitdrukkelijk verboden om op hun verpakking of in hun marketingcommunicatie te melden dat hun product in een vergelijkende test het label \u2018Beste van de Test\u2019 of \u2018Beste Koop\u2019 (= beste prijs-kwaliteitverhouding) had gekregen van Test-Aankoop. Dat mag <a href=\"https:\/\/www.test-aankoop.be\/action\/pers%20informatie\/persberichten\/2016\/labels\" target=\"_blank\" rel=\"noopener\">vanaf nu wel. Tegen betaling<\/a>, wel te verstaan.<\/p>\n<p>\u00a0<\/p>\n<p>Afhankelijk van de gekozen formule gaat het om 5.000 tot 24.000 euro, exclusief btw. \u201cBedrijven die een licentie op het gebruik van het label kopen, beschikken over een concurrentievoordeel omdat hun product als een kwaliteitsproduct werd erkend door een onafhankelijke organisatie als Test-Aankoop\u201d, klinkt het.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cFabrikanten die de resultaten van de tests van Test-Aankoop aan hun potenti\u00eble kopers willen tonen, zijn zich ervan bewust dat deze analyses een commerci\u00eble waarde hebben. Het is dan ook maar logisch dat zij bijdragen tot de middelen die deze tests mogelijk maken.\u201d De consumentenorganisatie geeft elk jaar 2,4 miljoen euro uit aan het testen van gemiddeld 4.800 producten.<\/p>\n<p>\u00a0<\/p>\n<h2>\u201cOnafhankelijkheid blijft gegarandeerd\u201d<\/h2>\n<p>Voor de CEO van Test-Aankoop, Ivo Mechels, \u201cverandert deze nieuwe stap niets aan het engagement van Test-Aankoop voor de consument. Wel integendeel. Wij stellen onze knowhow ten dienste van iedereen en dat in volledige onafhankelijkheid.<em> <\/em>De fabrikanten zullen de labels pas kunnen kopen nadat de tests zijn uitgevoerd en de resultaten bekend zijn. Alleen Test-Aankoop bepaalt wat, hoe, waar en wanneer de onderzoeken plaatsvinden.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Daarom heeft Test-Aankoop de commercialisering van haar labels uitbesteed aan \u2018<strong>Bureau Veritas<\/strong>\u2019, een onafhankelijke gezaghebbende specialist in conformiteitsbeoordeling en certificering: \u201cEr zal dus nooit direct contact zijn tussen Test-Aankoop en de betrokken ondernemingen.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Test-Aankoop zal de opbrengst trouwens volledig investeren in acties ten dienste van de consument: \u201cHet is belangrijk voor ogen te houden dan Test-Aankoop geen onderneming is met winstoogmerk en er dus geen winst wordt uitgekeerd aan de aandeelhouders\u201d, klinkt het.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Test-Aankoop gaat de licentie op het gebruik van haar labels &#8216;Beste Koop&#8217; en &#8216;Beste van de Test&#8217; verkopen aan ge\u00efnteresseerde fabrikanten. Die kunnen de labels dan op hun verpakkingen afdrukken als &#8216;extra verkoopargument&#8217;. 5.000 tot 24.000 euro Consumentenorganisatie Test-Aankoop verandert het geweer van schouder: tot nog toe was het fabrikanten en invoerders uitdrukkelijk verboden om [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-14106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2018Beste Koop\u2019 en \u2018Beste van de test\u2019 mogen binnenkort op productverpakkingen - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018Beste Koop\u2019 en \u2018Beste van de test\u2019 mogen binnenkort op productverpakkingen - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Test-Aankoop gaat de licentie op het gebruik van haar labels &#8216;Beste Koop&#8217; en &#8216;Beste van de Test&#8217; verkopen aan ge\u00efnteresseerde fabrikanten. Die kunnen de labels dan op hun verpakkingen afdrukken als &#8216;extra verkoopargument&#8217;. 5.000 tot 24.000 euro Consumentenorganisatie Test-Aankoop verandert het geweer van schouder: tot nog toe was het fabrikanten en invoerders uitdrukkelijk verboden om [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-07T10:02:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.png?fit=281%2C147&quality=100&strip=all&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"281\" \/>\n\t<meta property=\"og:image:height\" content=\"147\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"dev@grandiz.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev@grandiz.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/algemeen\\\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/algemeen\\\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\\\/\"},\"author\":{\"name\":\"dev@grandiz.com\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\"},\"headline\":\"\u2018Beste Koop\u2019 en \u2018Beste van de test\u2019 mogen binnenkort op productverpakkingen\",\"datePublished\":\"2016-07-07T10:02:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/algemeen\\\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\\\/\"},\"wordCount\":348,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/algemeen\\\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.png\",\"articleSection\":[\"Algemeen\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2016\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/algemeen\\\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/algemeen\\\/maitre-achat-et-meilleur-du-test-bientot-autorises-sur-les-emballages\\\/\",\"name\":\"\u2018Beste Koop\u2019 en \u2018Beste van de test\u2019 mogen binnenkort op productverpakkingen - 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