{"id":144560,"date":"2026-03-24T13:17:10","date_gmt":"2026-03-24T12:17:10","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=144560"},"modified":"2026-03-24T13:17:13","modified_gmt":"2026-03-24T12:17:13","slug":"brouwerij-the-musketeers-neemt-triporteur-bieren-over","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/brouwerij-the-musketeers-neemt-triporteur-bieren-over\/","title":{"rendered":"Brouwerij The Musketeers neemt Triporteur-bieren over"},"content":{"rendered":"\n<p>Brouwerij <strong>The Musketeers<\/strong> uit Sint-Gillis-Waas neemt <strong>Belgian Original Maltbakery and Brewery<\/strong> (<strong>BOM Brewery<\/strong>) uit Roeselare over en voegt daarmee het Triporteur-bierengamma toe aan zijn portefeuille.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Verticale integratie<\/h2>\n\n\n\n<p>De brouwerij uit het Waasland integreert BOM Brewery volledig in de organisatie: de Triporteur-bieren zullen voortaan exclusief vanuit Sint-Gillis-Waas worden gebrouwen en verdeeld. &#8220;Deze overname is een unieke kans om twee sterke bierverhalen samen te brengen&#8221;, volgens oprichters Kristof De Roo en Stefaan Soetemans.<\/p>\n\n\n\n<p>&#8220;BOM Brewery heeft met de Triporteur\u2010bieren een uitzonderlijk gamma gecre\u00eberd dat zich onderscheidt door de eigen moutbakkerij&#8221;, aldus de overnemers. Die verticale integratie levert controle over smaakprofielen en kwaliteit. The Musketeers neemt deze knowhow over en voegt het toe aan de bestaande productiecapaciteit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Complementaire markten<\/h2>\n\n\n\n<p>Maar de overname versterkt niet alleen het productportfolio, ook het geografische bereik breidt uit: BOM Brewery exporteert naar markten waar The Musketeers nog beperkt actief is. Daardoor ontstaat een complementaire internationale dekking, waarmee de gecombineerde groep haar exportpositie kan uitbouwen.<\/p>\n\n\n\n<p>The Musketeers, opgericht in 1999 door vier brouwingenieurs, investeerde eerder al in een moderne brouwerij die sinds 2019 operationeel is. Die infrastructuur biedt ruimte voor volumegroei en internationale expansie. De bestaande klanten en distributeurs van Triporteur behouden toegang tot het assortiment. The Musketeers beloven de recepten, merkidentiteit en klantrelaties voort te zetten zonder onderbreking.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brouwerij The Musketeers uit Sint-Gillis-Waas neemt Belgian Original Maltbakery and Brewery (BOM Brewery) uit Roeselare over en voegt daarmee het Triporteur-bierengamma toe aan zijn portefeuille.<\/p>\n","protected":false},"author":5,"featured_media":144562,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[736],"people":[],"extra":[43],"company":[1989],"topic":[281],"region":[90],"class_list":["post-144560","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","tag-bier","extra-plus","company-the-musketeers","topic-overname","region-belgie"],"acf":[],"yoast_head":"<!-- This site is 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