{"id":146942,"date":"2026-04-29T12:20:35","date_gmt":"2026-04-29T10:20:35","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=146942"},"modified":"2026-04-29T12:20:36","modified_gmt":"2026-04-29T10:20:36","slug":"sostrene-grene-opent-italiaanse-webshop-eerste-winkel-volgt-snel","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/sostrene-grene-opent-italiaanse-webshop-eerste-winkel-volgt-snel\/","title":{"rendered":"S\u00f8strene Grene opent Italiaanse webshop, eerste winkel volgt snel"},"content":{"rendered":"\n

In aanloop naar de opening van een eerste fysieke winkel in Itali\u00eb, heeft de Deense interieurketen S\u00f8strene Grene<\/strong> alvast een webshop geopend in het land. In Polen volgt de retailer dezelfde aanpak.<\/p>\n\n\n\n

Naambekendheid opbouwen<\/h2>\n\n\n\n

\u201cVandaag lanceren we met trots onze webshop in Itali\u00eb, waardoor onze prachtige wereld van woonaccessoires, keukenartikelen, hobbyartikelen en nog veel meer nu in heel Itali\u00eb verkrijgbaar is\u201d, meldt S\u00f8strene Grene op LinkedIn. \u201cDoor eerst online van start te gaan, nog voordat onze fysieke winkels openen, kunnen we alvast een band met onze klanten opbouwen en naamsbekendheid cre\u00ebren voordat we onze deuren openen. En het duurt niet lang meer. Binnenkort openen we onze eerste Italiaanse winkel in Bolzano.\u201d<\/p>\n\n\n\n

De opening van de Italiaanse webshop volgt slechts een maand na de lancering van een onlinewinkel in Polen. Ook daar zal de Deense keten straks de eerste fysieke winkels openen: \u00e9\u00e9n van de bevestigde locaties is het winkelcentrum Arkadia in Warschau. De verwachtingen zijn hoog: \u201cWe denken dat Itali\u00eb een vergelijkbaar potentieel heeft als Duitsland en het Verenigd Koninkrijk. Polen is compleet nieuw terrein voor ons omdat we ons nog niet eerder in Oost-Europa hebben gewaagd, maar ook hier zien we een groot potentieel<\/a>,\u201d zei CEO Mikkel Grene vorig jaar in een interview met RetailDetail. Tegen 2027 wil de Deense retailketen 500 vestigingen tellen in Europa.<\/p>\n","protected":false},"excerpt":{"rendered":"

In aanloop naar de opening van een eerste fysieke winkel in Itali\u00eb, heeft de Deense interieurketen S\u00f8strene Grene alvast een webshop geopend in het land. 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