{"id":150409,"date":"2026-06-19T10:04:03","date_gmt":"2026-06-19T08:04:03","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=150409"},"modified":"2026-06-19T10:04:05","modified_gmt":"2026-06-19T08:04:05","slug":"hornbach-zet-de-zaag-in-marktaandeel-concurrenten","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/doe-het-zelf-tuin\/hornbach-zet-de-zaag-in-marktaandeel-concurrenten\/","title":{"rendered":"Hornbach zet de zaag in marktaandeel concurrenten"},"content":{"rendered":"\n

Hornbach <\/strong>is het nieuwe boekjaar sterk begonnen. Vooral de Europese activiteiten buiten Duitsland trokken de groei, terwijl de groep in vrijwel alle kernmarkten marktaandeel won.<\/p>\n\n\n\n

Kosten drukken winstgroei<\/h2>\n\n\n\n

De Duitse doe-het-zelfgroep zag de omzet in het eerste kwartaal van 2026\/27 met 4,9% stijgen tot 2 miljard euro. Ook de operationele winst hield redelijk stand ondanks hogere kosten: de aangepaste EBIT kwam uit op 161 miljoen euro, tegenover 161,7 miljoen euro een jaar eerder. Daarmee bleef de winstdaling beperkt tot 0,5%. <\/p>\n\n\n\n

Hornbach zag de personeelskosten met 5,5% oplopen, vooral door uitbreiding van het personeelsbestand. Ook onderhoud en IT-infrastructuur vroegen meer middelen. De brutowinst steeg met 4% tot 699,9 miljoen euro, maar de brutomarge zakte daardoor licht van 35,2 naar 35%. <\/p>\n\n\n\n

Erich Harsch, voorzitter van de raad van bestuur, houdt vast aan de koers: \u201cHornbach blijft veerkrachtig in een uitdagende marktomgeving. Dankzij de kracht van ons bedrijfsmodel winnen we marktaandeel in Duitsland en de rest van Europa.\u201d Hij koppelt die prestaties aan de “focus op waarde en onze belofte van elke dag lage prijzen”.<\/p>\n\n\n\n

Online groeit sneller dan de winkels<\/h2>\n\n\n\n

Hornbach Baumarkt, de grootste divisie van de groep, verhoogde de omzet met 4,7% tot 1,9 miljard euro. In Duitsland groeide de omzet met 1,8% tot 885,3 miljoen euro. De overige Europese landen deden het aanzienlijk beter: daar steeg de omzet met 7,5% tot 1 miljard euro. Albrecht Hornbach benoemt vooral Nederland, Tsjechi\u00eb en Slowakije expliciet als groeimarkten.<\/p>\n\n\n\n

Nederland speelt inderdaad een opvallende rol: volgens GfK steeg het marktaandeel van Hornbach in Nederland in de eerste vier maanden van het kalenderjaar naar 30,4%, tegenover 29,7% in 2025. Ook in Duitsland, Oostenrijk, Zwitserland en Tsjechi\u00eb won de groep terrein. <\/p>\n\n\n\n

Hornbach opende in het kwartaal een nieuwe winkel met tuincentrum in Trnava, Slowakije. Later dit boekjaar volgen nog een vestiging in Graz, Oostenrijk, en een tweede Hornbach Vloeren-winkel in Beuningen, Nederland. De groep telt nu 177 bouwmarkten en speciaalzaken, \u00e9\u00e9n meer dan eind februari.<\/p>\n\n\n\n

De online omzet, inclusief Click & Collect, steeg met 9% tot 257,5 miljoen euro. Dat kanaal vertegenwoordigde 13,6% van de omzet en groeit sneller dan de totale winkelomzet, al blijft de fysieke megastore met tuincentrum de kern van het model.<\/p>\n\n\n\n

Prognose blijft overeind<\/h2>\n\n\n\n

Hornbach bevestigt de outlook voor het volledige boekjaar 2026\/27. De groep verwacht een omzet op of iets boven het niveau van vorig boekjaar, toen de omzet 6,4 miljard euro bedroeg. De aangepaste EBIT moet ongeveer gelijk blijven aan de 264,7 miljoen euro van 2025\/26.<\/p>\n\n\n\n

De onderneming rekent op verdere groei uit nieuwe winkels, bestaande verkoopruimte en online retail. Tegelijk waarschuwt Hornbach voor geopolitieke onzekerheid, mogelijke druk op de brutowinst en een gematigde verdere kostenstijging. De lopende cao-onderhandelingen in de Duitse retail kunnen daarbij nog op de kostenbasis wegen.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hornbach is het nieuwe boekjaar sterk begonnen. Vooral de Europese activiteiten buiten Duitsland trokken de groei, terwijl de groep in vrijwel alle kernmarkten marktaandeel won.<\/p>\n","protected":false},"author":5,"featured_media":148228,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16],"tags":[],"people":[],"extra":[43],"company":[1719],"topic":[88],"region":[177,113],"class_list":["post-150409","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doe-het-zelf-tuin","extra-plus","company-hornbach","topic-bedrijfsresultaten","region-duitsland","region-nederland"],"acf":[],"yoast_head":"\nHornbach zet de zaag in marktaandeel concurrenten - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Hornbach is het nieuwe boekjaar sterk begonnen. 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