{"id":150916,"date":"2026-06-30T12:27:12","date_gmt":"2026-06-30T10:27:12","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=150916"},"modified":"2026-06-30T12:27:14","modified_gmt":"2026-06-30T10:27:14","slug":"grootste-doe-het-zelfzaak-van-belgie-opent-op-makro-site-in-machelen","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/doe-het-zelf-tuin\/grootste-doe-het-zelfzaak-van-belgie-opent-op-makro-site-in-machelen\/","title":{"rendered":"Grootste doe-het-zelfzaak van Belgi\u00eb opent op Makro-site in Machelen"},"content":{"rendered":"\n<p>Een nieuwe Belgische retailketen wil de doe-het-zelfmarkt opschudden. <strong>Colos <\/strong>opent op 16 juli zijn eerste vestiging op de voormalige <strong>Makro<\/strong>-site in Machelen en mikt op een netwerk van 10 tot 15 winkels.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">20.000 vierkante meter<\/h2>\n\n\n\n<p>Colos opent midden juli zijn eerste winkel in Machelen en claimt meteen de titel van grootste doe-het-zelfzaak van Belgi\u00eb. De nieuwe Belgische formule neemt zijn intrek op de voormalige Makro-site aan de Woluwelaan, vlak bij de Brusselse ring en Brussels Airport. Met 20.000 vierkante meter winkel- en drive-inruimte positioneert Colos zich als one-stop-shop voor huis-, tuin- en bouwprojecten.<\/p>\n\n\n\n<p>Het concept richt zich op particuliere klussers, maar ook op kleine aannemers en semiprofessionelen die grotere projecten uitvoeren. Colos wil klanten aantrekken met een breed merkenaanbod, ruime voorraden en een laagsteprijsgarantie. De keten zegt via volume-inkopen scherpe prijzen te kunnen aanbieden.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Challenger in een gevestigde markt<\/h2>\n\n\n\n<p>Met die formule wil Colos zich nadrukkelijk afzetten tegen de bestaande doe-het-zelfspelers. Het bedrijf noemt de Belgische DHZ-markt \u201cvastgeroest\u201d en ziet ruimte voor een speler die prijs, voorraad en projectgemak sterker combineert.<\/p>\n\n\n\n<p>De naam Colos verwijst bewust naar schaal en slagkracht. Volgens het bedrijf staat de naam voor iets indrukwekkends: een gebouw met massa, maar ook een onderneming die met haar aanbod wil domineren. \u201cZo ook willen wij ons stevig verankeren in het Belgische retaillandschap en een heuse gamechanger worden door Colos verder uit te rollen. Wij realiseren de belofte dat je bij ons een totaalaanbod vindt voor al je droomprojecten, aan een gegarandeerd laagste prijs en in voldoende voorraad\u201d, zegt CEO Lo\u00efc Hardy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Vaste plek op Makro-sites<\/h2>\n\n\n\n<p>Ook elders wil Colos zich op voormalige Makro-sites vestigen. Die locaties liggen doorgaans aan grote invalswegen en snelwegen en bereiken daardoor een breed verzorgingsgebied. \u201cWe zijn verheugd opnieuw dynamiek te kunnen brengen op de voormalige Makro-sites, in lijn met het duurzame en toekomstgerichte masterplan van projectontwikkelaars LCV Real Estate &amp; Colruyt Group Real Estate en de betrokken lokale overheden\u201d, aldus Hardy.<\/p>\n\n\n\n<p>De nieuwe invulling moet niet alleen extra commerci\u00eble activiteit brengen, maar ook werkgelegenheid cre\u00ebren. Volgens Colos levert elke herontwikkelde site 100 tot 150 extra banen op. Voor de vestiging in Machelen zoekt de keten zelf 40 medewerkers, onder meer voor winkel, kassa, magazijn, aankoop en operationeel management.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Een nieuwe Belgische retailketen wil de doe-het-zelfmarkt opschudden. Colos opent op 16 juli zijn eerste vestiging op de voormalige Makro-site in Machelen en mikt op een netwerk van 10 tot 15 winkels.<\/p>\n","protected":false},"author":5,"featured_media":150917,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[16],"tags":[],"people":[],"extra":[43],"company":[2064,402],"topic":[264,221],"region":[90],"class_list":["post-150916","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doe-het-zelf-tuin","extra-plus","company-colos","company-makro","topic-winkelconcept","topic-winkelopeningen","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Grootste doe-het-zelfzaak van Belgi\u00eb opent op Makro-site in Machelen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Een nieuwe Belgische retailketen wil de doe-het-zelfmarkt opschudden. 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