{"id":15403,"date":"2016-11-04T15:53:38","date_gmt":"2016-11-04T15:53:38","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/brouwerij-haacht-buys-canadian-microbrasserie-de-lile-dorleans\/"},"modified":"2016-11-04T15:53:38","modified_gmt":"2016-11-04T15:53:38","slug":"brouwerij-haacht-buys-canadian-microbrasserie-de-lile-dorleans","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/brouwerij-haacht-buys-canadian-microbrasserie-de-lile-dorleans\/","title":{"rendered":"Brouwerij Haacht koopt het Canadese Microbrasserie de l&#039;\u00cele d&#039;Orl\u00e9ans"},"content":{"rendered":"<p>De<strong> Brouwerij Haacht<\/strong> heeft de Canadese brouwerij<strong> Microbrasserie de l&#8217;\u00cele d&#8217;Orl\u00e9ans<\/strong> overgenomen voor een onbekend bedrag. Zo wil de brouwerij van o.a. Primus en Tongerlo zijn Belgische bieren lanceren in Canada.<\/p>\n<p><!--break--><\/p>\n<h2>Jaarproductie verdubbelen<\/h2>\n<p>De bieren van Brouwerij Haacht\u00a0 zijn momenteel vooral te vinden in Nederland en Frankrijk, naast Belgi\u00eb. Via de overname wil het bedrijf nu dus ook stilaan de Noord-Amerikaanse markt veroveren. \u201cWe hebben in het verleden de <a href=\"http:\/\/www.tijd.be\/ondernemen\/voeding_drank\/Brouwerij_Haacht_koopt_Canadese_brouwer.9827713-3074.art?itm_campaign=newsstream_recent\" target=\"_blank\" rel=\"noopener\">export naar Noord-Amerika via importeurs geprobeerd<\/a>\u201d, zegt topman Fr\u00e9d\u00e9ric van der Kelen aan De Tijd. \u201cMaar dan ben je slechts \u00e9\u00e9n van de duizenden namen in hun portefeuille. Dat lukte niet goed.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Microbrasserie de l&#8217;\u00cele d&#8217;Orl\u00e9ans haalt momenteel een jaarproductie van ongeveer 3.000 hectoliter, maar die moet zo snel mogelijk verdubbeld worden. Daarbij zal de brouwerij ook gemoderniseerd worden. Het is in eerste instantie niet de bedoeling dat de Canadese bieren ook hun weg naar de Belgische markt vinden.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Brouwerij Haacht heeft de Canadese brouwerij Microbrasserie de l&#8217;\u00cele d&#8217;Orl\u00e9ans overgenomen voor een onbekend bedrag. Zo wil de brouwerij van o.a. Primus en Tongerlo zijn Belgische bieren lanceren in Canada. Jaarproductie verdubbelen De bieren van Brouwerij Haacht\u00a0 zijn momenteel vooral te vinden in Nederland en Frankrijk, naast Belgi\u00eb. Via de overname wil het bedrijf [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-15403","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brouwerij Haacht koopt het Canadese Microbrasserie de l&#039;\u00cele d&#039;Orl\u00e9ans - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Brouwerij Haacht heeft de Canadese brouwerij Microbrasserie de l&#039;Ile d&#039;Orl\u00e9ans overgenomen. 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