{"id":15420,"date":"2016-11-08T09:28:44","date_gmt":"2016-11-08T09:28:44","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/highco-shelf-service-equipe-tous-les-carrefour-de-kiosques-digitaux\/"},"modified":"2016-11-08T09:28:44","modified_gmt":"2016-11-08T09:28:44","slug":"highco-shelf-service-equipe-tous-les-carrefour-de-kiosques-digitaux","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/highco-shelf-service-equipe-tous-les-carrefour-de-kiosques-digitaux\/","title":{"rendered":"HighCo Shelf Service installeert digitale kiosken bij Carrefour"},"content":{"rendered":"<p>Dit najaar worden de 45\u00a0Hypermarkten en 39 Markets van <strong>Carrefour <\/strong>uitgerust met in totaal 129 digitale\u00a0kiosken. Deze digitale communicatieoplossing van HighCo Shelf Service<strong> <\/strong>zal in\u00a0alle Carrefours van het land (behalve franchisewinkels) worden ingezet.<\/p>\n<p><!--break--><\/p>\n<h2>Kortingbonnen aan uw vingertoppen<\/h2>\n<p>De digitale kiosken (of interactieve terminals) bevinden zich weldra vlakbij de ingang van de winkels en\u00a0springen zo meteen in het oog. Elke kiosk (twee per Hyper en \u00e9\u00e9n per Market) bestaat uit twee onderdelen en staat op een strategische\u00a0positie met als doel de aandacht van de volledige bezoekersstroom te trekken.<\/p>\n<p>\u00a0<\/p>\n<p>Bovenaan staat een groot 55-inch hd-scherm dat reclameboodschappen en promoties weergeeft. Het is, volgens HighCo, namelijk zo dat 76% van alle aankoopbeslissingen in\u00a0de winkel zelf worden genomen. Dit scherm biedt merken dan ook een extra reclamekanaal, net\u00a0voor de klant tussen de rekken stapt.<\/p>\n<p>\u00a0<\/p>\n<p>Onderaan is dan de interactieve terminal te vinden, die bestaat uit een 32-inch touchscreen dat de klanten\u00a0een reeks nieuwe diensten biedt. Zo kan men er (gepersonaliseerde)\u00a0kortingbonnen of getrouwheidscheques afdrukken, het winkelplan raadplegen om een bepaalde\u00a0productcategorie terug te vinden, een feedbackformulier invullen om opmerkingen of suggesties\u00a0meteen doorgeven aan de winkelmanager.<\/p>\n<p>\u00a0<\/p>\n<h2>Extra diensten die tijd besparen<\/h2>\n<p>\u201cDe digitale kiosk is een uiterst intu\u00eftief hulpmiddel, dat door iedereen kan worden gebruikt. Hij heeft\u00a0niet enkel een mooi design en is gemaakt met kwaliteitsmaterialen, maar heeft vooral als doel het\u00a0leven van de klant makkelijker te maken door hem of haar zelf toegang te verlenen tot een aantal\u00a0diensten en voordelen voordat hij of zij de winkel binnenstapt,\u201d verklaart S\u00e9bastien Lemmens van HighCo Shelf Service.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cWij zijn bijzonder verheugd dat Carrefour ons heeft uitgekozen als partner om dit systeem op\u00a0nationaal niveau in te zetten. Op die manier positioneert Carrefour zich als voorloper op het gebied\u00a0van interactiviteit met de klant in het verkooppunt en tonen zij aan dat digitale communicatie nieuwe\u00a0diensten kan genereren en tegelijk zowel de klanten als het personeel een hoop tijd kan besparen\u201d,\u00a0besluit Lemmens.<\/p>\n<p>\u00a0<\/p>\n<p>Shelf Service telt\u00a0bijna 200 medewerkers in Asse en is gespecialiseerd in\u00a0communicatie en promotie in het verkooppunt zelf. De laatste jaren investeert de firma in de\u00a0ontwikkeling van zijn aanbod digitale communicatieoplossingen. Shelf Service maakt deel uit van de\u00a0internationale groep HighCo, een wereldwijde referentie op het gebied van retailmarketing.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dit najaar worden de 45\u00a0Hypermarkten en 39 Markets van Carrefour uitgerust met in totaal 129 digitale\u00a0kiosken. Deze digitale communicatieoplossing van HighCo Shelf Service zal in\u00a0alle Carrefours van het land (behalve franchisewinkels) worden ingezet. Kortingbonnen aan uw vingertoppen De digitale kiosken (of interactieve terminals) bevinden zich weldra vlakbij de ingang van de winkels en\u00a0springen zo meteen [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-15420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HighCo Shelf Service installeert digitale kiosken bij Carrefour - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Dit najaar worden de 45 Hypermarkten en 39 Markets 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