{"id":154989,"date":"2026-09-10T10:28:17","date_gmt":"2026-09-10T08:28:17","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=154989"},"modified":"2026-09-10T10:28:20","modified_gmt":"2026-09-10T08:28:20","slug":"carrefour-belgie-test-slimme-winkelkar-van-instacart","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/carrefour-belgie-test-slimme-winkelkar-van-instacart\/","title":{"rendered":"Carrefour Belgi\u00eb test slimme winkelkar van Instacart"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Carrefour Belgi\u00eb<\/strong> gaat die de door AI aangestuurde Caper-winkelwagentjes van het Amerikaanse Instacart testen. De slimme karretjes beloven het gemak van online winkelen naar de fysieke supermarkt te brengen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Winkelgemak en commercieel potentieel<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">De intelligente winkelkar, aangepast naar de huisstijl van Carrefour, was deze week al te zien op de najaarsbeurs van de retailer, waar wel meer opmerkelijke innovaties werden voorgesteld. De retailer gaat de Caper Cart van Instacart testen in twee winkels in Waterloo: \u00e9\u00e9n eigen filiaal (de hypermarkt) en \u00e9\u00e9n gefranchiseerde Carrefour Market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De door AI aangestuurde winkelwagentjes herkennen artikelen automatisch zodra shoppers ze in het wagentje plaatsen. Verse producten worden automatisch gewogen. Het aanraakscherm toont het totaalbedrag van het winkelmandje om klanten te helpen binnen hun budget te blijven. Betalen kan eenvoudig bij een aangepaste zelfscankassa. Zo verbetert de technologie het winkelgemak. Daarnaast bieden de wagentjes potentieel voor gepersonaliseerde advertenties, &nbsp;productaanbevelingen, aanbiedingen en <em>gamification<\/em>, wat ook de omzet moet verhogen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eerder deze zomer maakte ook de Britse supermarktketen <strong>Morrisons<\/strong> bekend dat het de Caper-winkelwagentjes in gebruik neemt <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/in-beeld-slimme-winkelkar-van-instacart-maakt-brits-debuut\/\">in een supermarkt in Preston<\/a>, in het noordwesten van Engeland. Ook Amazon heeft een slimme winkelwagen, de Dash Cart. In Belgi\u00eb ontwikkelde <strong>Colruyt <\/strong>in eigen huis een gelijkaardige \u201cSmart Cart\u201d <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-brengt-slimme-winkelkar-naar-twee-extra-winkels\/\">die al getest wordt in winkels in Halle, Kessel-Lo en Waterloo<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Carrefour Belgi\u00eb gaat die de door AI aangestuurde Caper-winkelwagentjes van het Amerikaanse Instacart testen. De slimme karretjes beloven het gemak van online winkelen naar de fysieke supermarkt te brengen.<\/p>\n","protected":false},"author":3,"featured_media":154990,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[1467],"people":[],"extra":[],"company":[87,878],"topic":[233],"region":[90],"class_list":["post-154989","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","tag-artificiele-intelligentie","company-carrefour","company-instacart","topic-innovatie","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Carrefour Belgi\u00eb test slimme winkelkar van Instacart - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Carrefour Belgi\u00eb gaat die de door AI aangestuurde Caper-winkelwagentjes van het Amerikaanse Instacart testen. 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