{"id":156177,"date":"2026-10-01T09:59:21","date_gmt":"2026-10-01T07:59:21","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=156177"},"modified":"2026-10-01T09:59:22","modified_gmt":"2026-10-01T07:59:22","slug":"colruyt-drankenplatform-boir-lanceert-ai-sommelier","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/colruyt-drankenplatform-boir-lanceert-ai-sommelier\/","title":{"rendered":"Colruyt-drankenplatform Boir lanceert AI-sommelier"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Babette: zo heet de sommelier die op basis van artifici\u00eble intelligentie klanten helpt om op boir.be, het online drankenplatform van <strong>Colruyt Group<\/strong>, makkelijker de drank te vinden die bij hen past.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Experts blijven beschikbaar<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Babette begeleidt klanten doorheen het aanbod van bijna 2.000 producten in de drankenwebshop <strong>Boir<\/strong> en stelt ze een gerichte selectie voor op basis van hun smaak, de gelegenheid of hun budget. De door artifici\u00eble intelligentie aangedreven chatbot geeft persoonlijk advies, ondersteund door de meer dan 80 jaar wijnexpertise die binnen Colruyt Group is opgebouwd, zegt het bedrijf. Babette begeleidt klanten ook bij het ontdekken van alcoholvrije alternatieven, een wereld die voor velen nog onbekend terrein is.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wanneer een vraag te specifiek of complex wordt, neemt de mens het over: Babette verwijst dan door naar de klantendienst, die de klant vervolgens rechtstreeks in contact kan brengen met de sommeliers. \u201cMet Babette kunnen we onze expertise op een nieuwe manier ten dienste stellen van de klant: artifici\u00eble intelligentie helpt om de weg te vinden in ons assortiment, terwijl onze experts beschikbaar blijven voor wie nog een stap verder wil gaan in het advies\u201d, zegt Jeroen Van Belleghem, manager bij Boir<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Babette: zo heet de sommelier die op basis van artifici\u00eble intelligentie klanten helpt om op boir.be, het online drankenplatform van Colruyt Group, makkelijker de drank te vinden die bij hen past.<\/p>\n","protected":false},"author":3,"featured_media":156179,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[1467],"people":[],"extra":[],"company":[141],"topic":[630],"region":[90],"class_list":["post-156177","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","tag-artificiele-intelligentie","company-colruyt-group","topic-digitalisering","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Colruyt-drankenplatform Boir lanceert AI-sommelier - RetailDetail 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