{"id":157203,"date":"2026-10-19T09:38:18","date_gmt":"2026-10-19T07:38:18","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=157203"},"modified":"2026-10-19T09:38:20","modified_gmt":"2026-10-19T07:38:20","slug":"panzani-strikt-cerealis-voor-europese-pastareus-van-18-miljard-euro","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/panzani-strikt-cerealis-voor-europese-pastareus-van-18-miljard-euro\/","title":{"rendered":"Panzani strikt Cerealis voor Europese pastareus van 1,8 miljard euro"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">De Franse pastaproducent <strong>Panzani <\/strong>en zijn Portugese sectorgenoot <strong>Cerealis <\/strong>voeren exclusieve fusiegesprekken. De combinatie wordt goed voor ongeveer 1,8 miljard euro. Beide bedrijven staan momenteel op andere markten sterk en zijn dus vooral geografisch complementair.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Vullen elkaar aan<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">De fusieplannen geven de consolidatie in de Europese pastasector een nieuwe impuls. Panzani realiseerde vorig jaar een omzet van 620 miljoen euro, tegenover 400 miljoen euro voor Cerealis. Samen vertegenwoordigen ze daarmee 1,02 miljard euro jaaromzet en bijna 1.800 werknemers. De beoogde ondernemingswaarde komt neer op ongeveer 1,8 keer hun gezamenlijke jaaromzet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beide bedrijven behouden weliswaar hun eigen hoofdzetels in Lyon en Porto en blijven operationeel zelfstandig. Panzani is vooral sterk in Frankrijk en verkoopt ook pasta, sauzen en couscous in Belgi\u00eb, Nederland en Centraal-Europa. Cerealis is marktleider in Portugal voor pasta, meel en granen en heeft daarnaast activiteiten in Spanje, Tsjechi\u00eb en Polen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Schaalvergroting als antwoord<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Investeringsmaatschappij CVC, die Panzani in 2021 overnam voor 550 miljoen euro, wordt minderheidsaandeelhouder van de nieuwe groep. De huidige eigenaars van Cerealis, waaronder de Portugese families Moreira da Silva en Silva Domingues en de Belgische investeringsmaatschappij Sofina, blijven aan boord. Sofina investeert bovendien bijkomend kapitaal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Met de fusie willen Panzani en Cerealis sterker staan in een Europese voedingsindustrie waarin schaalgrootte steeds belangrijker wordt. Hogere productiekosten, stevige concurrentie en de onderhandelingsmacht van grote supermarktketens zetten fabrikanten onder druk. De nieuwe groep biedt bovendien meer dan alleen pasta: Cerealis brengt ook activiteiten in meel, koekjes, ontbijtgranen en graanrepen in.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Franse pastaproducent Panzani en zijn Portugese sectorgenoot Cerealis voeren exclusieve fusiegesprekken. De combinatie wordt goed voor ongeveer 1,8 miljard euro. Beide bedrijven staan momenteel op andere markten sterk en zijn dus vooral geografisch complementair.<\/p>\n","protected":false},"author":5,"featured_media":157204,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[43],"company":[2134,2133],"topic":[281],"region":[91],"class_list":["post-157203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-plus","company-cerealis","company-panzani","topic-overname","region-europa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Panzani strikt Cerealis voor Europese pastareus van 1,8 miljard euro - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/panzani-strikt-cerealis-voor-europese-pastareus-van-18-miljard-euro\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Panzani strikt Cerealis voor Europese pastareus van 1,8 miljard euro - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"De Franse pastaproducent Panzani en zijn Portugese sectorgenoot Cerealis voeren exclusieve fusiegesprekken. 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