{"id":1578,"date":"2012-04-19T14:00:05","date_gmt":"2012-04-19T14:00:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/topvrouw-shoeby-wint-whats-going-retailing-award\/"},"modified":"2012-04-19T14:00:05","modified_gmt":"2012-04-19T14:00:05","slug":"topvrouw-shoeby-wint-whats-going-retailing-award","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/topvrouw-shoeby-wint-whats-going-retailing-award\/","title":{"rendered":"Topvrouw Shoeby wint \u2018What\u2019s going on in Retailing?!\u2019-award"},"content":{"rendered":"<h2>\u2018Als je wil verder komen, loop dan samen\u2019<\/h2>\n<p>\u201cDe prijs is in het leven geroepen om enerzijds iemand te belonen die iets doet voor het retailvak, maar die anderzijds ook ondernemend is\u201d, legde presentator Gino Van Ossel het doel van de award uit. Die beide kwaliteiten vond de jury terug in Mieke van Deursen, die al dertig jaar blijk geeft van \u201cgepassioneerd ondernemerschap\u201d en nog lang niet klaar is.<\/p>\n<p>\u00a0<\/p>\n<p>Onder het motto \u2018Als je wil opschieten, loop dan alleen. Als je wil verder komen, loop dan samen,\u2019 leidt ze Shoeby, het Nederlandse franchiseconcept met meer dan 400 vestigingen en in volle <strong>uitbreiding richting Belgi\u00eb<\/strong>.<\/p>\n<h2>\n<br \/>\u2018Keiharde franchise\u2019<\/h2>\n<p>Sinds enkele jaren is Shoeby ook online aanwezig. \u201cHet is een superleuke uitdaging als je met franchisers werkt. Er zijn tools genoeg om <strong>franchisers te laten delen<\/strong> in de inkomsten. De uitdaging is veel meer het winkelpersoneel leren omgaan met de realiteit van online en offline\u201d, vertelde de topvrouw daarover.<\/p>\n<p>\u00a0<\/p>\n<p>Wat Shoeby volgens van Deursen anders maakt? \u201cHet <strong>locatiebeleid<\/strong> van Shoeby is heel bijzonder: we zitten graag tussen de supermarkten, op de plek waar mensen boodschappen doen. Dat vergt een totaal ander beleid dan op A-locaties. Bovendien is de lokale held in ons franchisemodel onderzettend belangrijk, ondanks het feit dat het keiharde franchise is. Ons concept moet er heel duidelijk staan.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u2018Als je wil verder komen, loop dan samen\u2019 \u201cDe prijs is in het leven geroepen om enerzijds iemand te belonen die iets doet voor het retailvak, maar die anderzijds ook ondernemend is\u201d, legde presentator Gino Van Ossel het doel van de award uit. Die beide kwaliteiten vond de jury terug in Mieke van Deursen, die [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-1578","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Topvrouw Shoeby wint \u2018What\u2019s going on in Retailing?!\u2019-award - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/topvrouw-shoeby-wint-whats-going-retailing-award\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Topvrouw Shoeby wint \u2018What\u2019s going on in Retailing?!\u2019-award - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"\u2018Als je wil verder komen, loop dan samen\u2019 \u201cDe prijs is in het leven geroepen om enerzijds iemand te belonen die iets doet voor het retailvak, maar die anderzijds ook ondernemend is\u201d, legde presentator Gino Van Ossel het doel van de award uit. 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