{"id":16108,"date":"2017-01-05T12:32:10","date_gmt":"2017-01-05T12:32:10","guid":{"rendered":"https:\/\/www.retaildetail.be\/algemeen\/retaildetail-omnichannel-congress-2017-le-compte-a-rebours-du-commence\/"},"modified":"2017-01-05T12:32:10","modified_gmt":"2017-01-05T12:32:10","slug":"retaildetail-omnichannel-congress-2017-le-compte-a-rebours-du-commence","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/retaildetail-omnichannel-congress-2017-le-compte-a-rebours-du-commence\/","title":{"rendered":"Countdown naar RetailDetail Omnichannel Congress 2017 begonnen"},"content":{"rendered":"

Op 2 februari is het opnieuw tijd voor het RetailDetail Omnichannel Congress 2017: een dag boordevol interessante sprekers met als uitsmijter de toekenning van de bpost Omnichannel Award.<\/p>\n

<\/p>\n

Bpost Omnichannel Award<\/h2>\n

Na de voorprogramma’s voor de middag, die focussen op marketing en fysieke winkelbeleving in tijden van e-commerce,\u00a0 schotelt het RetailDetail Omnichannel Congress met Ferran Reverter Planet (COO Media-Saturn en CEO Media Markt<\/strong> Iberica) en Saskia Van Uffelen (CEO van Ericsson<\/strong> Belux en Vrouw van het Jaar 2011) nog twee heel interessante specialisten voor. Het volledige programma wordt binnenkort bekend gemaakt.<\/p>\n

\u00a0<\/p>\n

Daarna is het bijna tijd voor een netwerkborrel, maar niet nadat eerst nog de bpost Omnichannel Award<\/strong> wordt uitgereikt. Het publiek kan kiezen tussen drie bedrijven die op een vooruitstrevende manier online en offline proberen te verenigen: Hunkem\u00f6ller<\/strong>, Juttu<\/strong> en Media Markt.<\/p>\n

\u00a0<\/p>\n

Klanten in tijden van e-commerce<\/h2>\n

In een omnichannelwereld staat immers niet langer het product of het merk centraal, maar is de klant de basis van alles. Maar hoe bereik je die klant nu eigenlijk het best? Waar en op welke manier spreek je de consument het best aan en hoe zorg je voor een consistente marketing, met \u00e9\u00e9n verhaal en \u00e9\u00e9n imago, over alle kanalen heen? En hoe zorg je ervoor dat je winkels een plek van beleving zijn, waar shoppers unieke ervaringen opdoen?<\/p>\n

\u00a0<\/p>\n

Het RetailDetail Omnichannel Congress 2017 vindt op 2 februari plaats in Urban City in Antwerpen. Wil u zich nog inschrijven? Klik dan snel hier<\/a>!<\/p>\n","protected":false},"excerpt":{"rendered":"

Op 2 februari is het opnieuw tijd voor het RetailDetail Omnichannel Congress 2017: een dag boordevol interessante sprekers met als uitsmijter de toekenning van de bpost Omnichannel Award. Bpost Omnichannel Award Na de voorprogramma’s voor de middag, die focussen op marketing en fysieke winkelbeleving in tijden van e-commerce,\u00a0 schotelt het RetailDetail Omnichannel Congress met Ferran […]<\/p>\n","protected":false},"author":1,"featured_media":16106,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-16108","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen"],"acf":[],"yoast_head":"\nCountdown naar RetailDetail Omnichannel Congress 2017 begonnen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Op 2 februari is het opnieuw tijd voor het RetailDetail Omnichannel Congress 2017: een dag boordevol interessante sprekers met als 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