{"id":19910,"date":"2017-06-28T08:07:21","date_gmt":"2017-06-28T08:07:21","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/first-belgian-burger-king-opens-its-doors\/"},"modified":"2017-06-28T08:07:21","modified_gmt":"2017-06-28T08:07:21","slug":"first-belgian-burger-king-opens-its-doors","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/first-belgian-burger-king-opens-its-doors\/","title":{"rendered":"Eerste Belgische Burger King geopend"},"content":{"rendered":"<p>Vandaag opende in Antwerpen officieel de eerste vestiging van fastfoodketen <strong>Burger King<\/strong>. Die zal in Belgi\u00eb een aantal vestigingen van concurrent Quick overnemen, maar beide ketens blijven wel naast elkaar bestaan.<\/p>\n<p><!--break--><\/p>\n<h2>Zeven vestigingen in 2017<\/h2>\n<p>De eerste vestiging van Burger King in Belgi\u00eb opent zijn deuren aan de rand van Antwerpen, in de voormalige vestiging van Quick naast bioscoop Kinepolis Antwerpen.\u00a0&#8220;De opening bij de bioscoop is <a href=\"http:\/\/trends.knack.be\/economie\/bedrijven\/burger-king-wil-agressief-groeien-in-belgie\/article-normal-871425.html\" target=\"_blank\" rel=\"noopener\">een opportuniteit voor ons<\/a>. Het is een grote ruimte, met bovendien een drive-in\u201d, aldus Kevin Derycke, CEO van Burger Brands Belgium, de licentiehouder van zowel Burger King als Quick in Belgi\u00eb.<\/p>\n<p>\u00a0<\/p>\n<p>De tweede vestiging opent volgend week al in het winkelcentrum Rive Gauche in Charleroi, in Namen komt er in augustus een vestiging in het station. In beide gevallen gaat het over volledig nieuwe locaties en wordt er dus geen Quick overgenomen. Tegen het einde van het jaar moeten er minstens zeven vestigingen van de keten geopend zijn, de komende vijf jaar moeten er 60 tot 70 vestigingen van Burger King komen.<\/p>\n<p>\u00a0<\/p>\n<h2>Bestaande franchisenemers<\/h2>\n<p>Burger Brands Belgium wil de komende vijf \u00e0 zes jaar groeien naar 140 tot 150 restaurants, Quick en Burger King gecombineerd. Dat is een groei met bijna de helft in een markt die er slechts met 1% per jaar op vooruit gaat.<\/p>\n<p>\u00a0<\/p>\n<p>Voor die groei rekent het vooral op bestaande franchisenemers. Zo is de nieuwe Burger King in Antwerpen nog steeds in handen van de oude franchisenemer van Quick. \u201cDe omvorming van mijn Quick vergde een investering van 1,2 miljoen euro. Dat zal ik eruit moeten halen via een grotere omzet. Want een Burger King lokt toch meer klanten, gezien de naamsbekendheid. Zeker bij een bioscooppubliek als Metropolis moet dat aanspreken\u201d, aldus franchisenemer Ren\u00e9 Korfmaker.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vandaag opende in Antwerpen officieel de eerste vestiging van fastfoodketen Burger King. Die zal in Belgi\u00eb een aantal vestigingen van concurrent Quick overnemen, maar beide ketens blijven wel naast elkaar bestaan. Zeven vestigingen in 2017 De eerste vestiging van Burger King in Belgi\u00eb opent zijn deuren aan de rand van Antwerpen, in de voormalige vestiging [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":19908,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-19910","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eerste Belgische Burger King geopend - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Vandaag opent in Antwerpen officieel de eerste vestiging van fastfoodketen Burger King. 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