{"id":20896,"date":"2017-08-18T08:09:29","date_gmt":"2017-08-18T08:09:29","guid":{"rendered":"https:\/\/www.retaildetail.be\/algemeen\/boobs-n-burps-sluit-alle-winkels\/"},"modified":"2017-08-18T08:09:29","modified_gmt":"2017-08-18T08:09:29","slug":"boobs-n-burps-sluit-alle-winkels","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/boobs-n-burps-sluit-alle-winkels\/","title":{"rendered":"Boobs \u2019n Burps sluit alle winkels"},"content":{"rendered":"<p>De borstvoedingswinkels van <strong>Boobs \u2018n Burps<\/strong> in Antwerpen, Gent, Leuven, Hasselt en Brussel sluiten allemaal de deuren. Oprichtster Roeline Ham zegt dat ze niet kan opboksen tegen de online concurrentie.<\/p>\n<p><!--break--><\/p>\n<h2>Producten niet langer uniek<\/h2>\n<p>De eerste winkel van de keten opende in 2010 de deuren en omwille van het succes kwamen er al snel vier nieuwe vestigingen bij, plus een webshop. Daarbij blonk Boobs \u2019n Burps vooral uit in het advies dat het gaf aan jonge moeders die borstvoeding geven, maar dat bleek\u00a0niet voldoende om het hoofd boven water te houden.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cWe hebben <a href=\"http:\/\/www.gva.be\/cnt\/dmf20170817_03021886\/borstvoedingswinkels-boobs-n-burps-sluiten-de-deuren\" target=\"_blank\" rel=\"noopener\">al het mogelijke gedaan en geprobeerd<\/a>, maar kunnen uiteindelijk niets anders dan de handdoek in de ring gooien\u201d, aldus Ham. \u201cDe ongemakkelijke waarheid is dat als alle klanten al hun producten bij ons hadden gekocht in plaats van online, het niet zo ver had moeten komen. Het probleem is dat de consument vandaag beide wil: \u00e9n zijn producten zo goedkoop mogelijk wil aanschaffen, \u00e9n het advies dat wij hen konden bieden. Maar daar willen ze geen meerprijs voor betalen.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Ham &#8211; in 2012 verkozen tot vrouwelijke starter van het jaar &#8211; zegt echter dat het niet mogelijk was om enkel voor advies geld te vragen en dat de producten die het aanbood niet langer uniek genoeg waren om klanten aan te trekken. \u201cDat is de keerzijde van het succes, we hebben zeker anderen ge\u00efnspireerd, maar uiteindelijk heeft de markt ons doodgeduwd.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De borstvoedingswinkels van Boobs \u2018n Burps in Antwerpen, Gent, Leuven, Hasselt en Brussel sluiten allemaal de deuren. Oprichtster Roeline Ham zegt dat ze niet kan opboksen tegen de online concurrentie. Producten niet langer uniek De eerste winkel van de keten opende in 2010 de deuren en omwille van het succes kwamen er al snel vier [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":20894,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-20896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Boobs \u2019n Burps sluit alle winkels - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De borstvoedingswinkels van Boobs &lsquo;n Burps in Antwerpen, Gent, Leuven, Hasselt en Brussel sluiten allemaal de deuren. 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