{"id":22199,"date":"2017-10-18T08:41:36","date_gmt":"2017-10-18T08:41:36","guid":{"rendered":"https:\/\/www.retaildetail.be\/schoonheid-verzorging\/zalando-ventures-make-physical-store\/"},"modified":"2017-10-18T08:41:36","modified_gmt":"2017-10-18T08:41:36","slug":"zalando-ventures-make-physical-store","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/schoonheid-verzorging\/zalando-ventures-make-physical-store\/","title":{"rendered":"Zalando gaat ook make-up verkopen"},"content":{"rendered":"

De modewebshop Zalando <\/strong>gaat in Duitsland voortaan ook schoonheidsproducten verkopen. Om die nieuwe producten in de kijker te zetten komt er een fysieke schoonheidswinkel\u00a0in Berlijn. Zalando maakte ook kwartaalcijfers bekend, met een omzetgroei van bijna 30%.<\/p>\n

<\/p>\n

\u201cNatuurlijke volgende stap\u201d<\/h2>\n

De verzorgingsproducten, van make-up tot parfums en huidverzorgingsproducten, zullen vanaf de lente van volgend jaar<\/a>\u00a0te vinden zijn op Zalando. De webshop kiest daarbij voor een breed assortiment in verschillende prijsklassen.\u00a0Het bedrijf wil zo een one-stop-shop worden voor mode en lifestyle en hoopt natuurlijk dat klanten hun nieuwe outfit willen afwerken met de nodige schoonheidsproducten. Duitsland is de eerste markt waar het nieuwe assortiment wordt gelanceerd, pas in een latere fase zullen ook andere landen volgen.<\/p>\n

\u00a0<\/p>\n

Om het nieuwe assortiment ook tastbaar te maken wordt er in Berlijn een ‘Beauty Concept Store’ geopend. Die zal ook gebruikt worden als een plek om nieuwe producten te lanceren en om workshops te organiseren.<\/p>\n

\u00a0<\/p>\n

“Blijven marktaandeel winnen”<\/h2>\n

Ondertussen blijft Zalando zijn groei stelselmatig verderzetten: in het derde kwartaal steeg de omzet volgens de eerste cijfers met 27,5 tot 29,5%, naar een bedrag tussen 1,064 en 1,081 miljard euro. Over de eerste drie kwartalen heen groeit Zalando zo met ongeveer 24%.<\/p>\n

\u00a0<\/p>\n

\u201cWe blijven aan volle snelheid vooruitgaan met onze groeistrategie en blijven marktaandeel winnen<\/a>\u201d, zegt CEO Rubin Ritter. \u201cDe stap naar de beautymarkt is een natuurlijke volgende stap die de wensen van onze klanten weerspiegelt.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

De modewebshop Zalando gaat in Duitsland voortaan ook schoonheidsproducten verkopen. Om die nieuwe producten in de kijker te zetten komt er een fysieke schoonheidswinkel\u00a0in Berlijn. Zalando maakte ook kwartaalcijfers bekend, met een omzetgroei van bijna 30%. \u201cNatuurlijke volgende stap\u201d De verzorgingsproducten, van make-up tot parfums en huidverzorgingsproducten, zullen vanaf de lente van volgend jaar\u00a0te vinden […]<\/p>\n","protected":false},"author":1,"featured_media":22197,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[19],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-22199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-schoonheid-verzorging"],"acf":[],"yoast_head":"\nZalando gaat ook make-up verkopen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De modewebshop Zalando gaat in Duitsland een nieuwe categorie lanceren. 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