{"id":22277,"date":"2017-10-20T13:33:42","date_gmt":"2017-10-20T13:33:42","guid":{"rendered":"https:\/\/www.retaildetail.be\/elektro\/google-wil-gaan-verkopen-google-shops\/"},"modified":"2017-10-20T13:33:42","modified_gmt":"2017-10-20T13:33:42","slug":"google-wil-gaan-verkopen-google-shops","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/google-wil-gaan-verkopen-google-shops\/","title":{"rendered":"Google wil gaan verkopen in Google Shops"},"content":{"rendered":"<p><strong>Google <\/strong>opende vorig jaar al zijn eerste Google Shop\u00a0als pop-upwinkel in New York, maar daar werden geen producten verkocht. Met de lancering van de nieuwe Google Pixel-smartphones wil de internetreus dat wel gaan doen.<\/p>\n<p><!--break--><\/p>\n<h2>Meer producten<\/h2>\n<p>In de eerste Google Shops werden wel heel wat producten van Google enkel getoond, maar\u00a0na die eerste tests wil Google nu ook effectief gaan verkopen. Het aantal producten met \u2018Made by Google\u2019 als stempel is dan ook fiks de hoogte in gegaan, nadat Google enkele weken geleden samen met de Pixel 2 en Pixel 2 XL heel wat producten voorstelde.<\/p>\n<p>\u00a0<\/p>\n<p>Daardoor komt voor Google ook de nood om <a href=\"https:\/\/www.fool.com\/investing\/2017\/10\/18\/google-is-about-to-step-into-physical-retail.aspx\" target=\"_blank\" rel=\"noopener\">meer van het retailgegeven in handen te krijgen<\/a>. Bij smartphones is dat minder belangrijk, omdat die in heel wat landen worden verkocht via telecomoperatoren, maar Google biedt nu veel meer aan en moet die producten dus bij de klant zien te krijgen.<\/p>\n<p>\u00a0<\/p>\n<p>De vraag is echter op welke schaal Google eigen winkels wil openen. Als het hier en daar over een aantal pop-upwinkels gaat, dan zal dat bijzonder weinig impact hebben op de totale omzet van het bedrijf. Langs de andere kant is het twijfelachtig dat Google een volledige keten aan eigen winkels wil uitbouwen, vooral omdat ondanks de uitbreiding het aantal eigen producten nog niet zo groot is.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google opende vorig jaar al zijn eerste Google Shop\u00a0als pop-upwinkel in New York, maar daar werden geen producten verkocht. Met de lancering van de nieuwe Google Pixel-smartphones wil de internetreus dat wel gaan doen. Meer producten In de eerste Google Shops werden wel heel wat producten van Google enkel getoond, maar\u00a0na die eerste tests wil [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22275,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-22277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google wil gaan verkopen in Google Shops - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Google opende vorig jaar al zijn eerste Google Shop, als pop-upstore in New York, maar daar werden geen producten verkocht. Met de lancering van de nieuwe Google Pixel-smartphones wil het dat wel gaan doen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/google-wil-gaan-verkopen-google-shops\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google wil gaan verkopen in Google Shops - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Google opende vorig jaar al zijn eerste Google Shop, als pop-upstore in New York, maar daar werden geen producten verkocht. 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