{"id":24234,"date":"2018-01-29T17:12:05","date_gmt":"2018-01-29T17:12:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/algemeen\/retaildetail-omnichannel-congress-la-fin-de-lomnicanal\/"},"modified":"2018-01-29T17:12:05","modified_gmt":"2018-01-29T17:12:05","slug":"retaildetail-omnichannel-congress-la-fin-de-lomnicanal","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/retaildetail-omnichannel-congress-la-fin-de-lomnicanal\/","title":{"rendered":"RetailDetail Omnichannel Congress: Het einde van omnichannel?"},"content":{"rendered":"

2018 brengt ons een nieuw evenwicht \u00e9n nieuwe uitdagingen in retail: omnichannel is de weg van de toekomst, maar hoe pak je zo\u2019n \u2018phygital retail\u2019 nu het best aan? Laat je op 1 maart inspireren op het RetailDetail Omnichannel Congress.<\/p>\n

<\/p>\n

\u00a0<\/p>\n

Het beste in ‘phygital retail’<\/h2>\n

Ook al toeteren we nu al vijf jaar over omnichannel, de succesverhalen blijven schaars \u2013 zowel internationaal als in eigen land. Hoe komt dit, vraagt Gino Van Ossel zich af op het Omnichannel Congress op 1 maart. Wat zijn de belangrijkste hinderpalen, en nog belangrijker: welke richting moeten we dan uit? Heel wat vragen spelen immers nog. Hoe digitaliseer je de marketingafdeling en krijg je je medewerkers aan boord? Hoe ga je om met de nieuwe privacy-normen van het GDPR en wat met food in e-commerce?\u00a0<\/p>\n

\u00a0<\/p>\n

Leer uit de \u2018best practices\u2019 van omnichannel-topondernemers zoals\u00a0onder meer\u00a0onlineleider Google<\/strong>. Traditiegetrouw biedt het Omnichannel Congress ook verschillende voorprogramma\u2019s voor elk domein: Marketing & Communication en Phygital Retail.\u00a0<\/p>\n

\u00a0<\/p>\n

Wie volgt JUTTU op?<\/h2>\n

Blinkt je organisatie zelf uit op het gebied van omnichannel? Neem dan deel en maak kans op de bpost <\/strong>Omnichannel Award 2018<\/a>. Met deze award willen RetailDetail en bpost retailers bekronen die uitblinken in het integreren van de verschillende kanalen, en die een brug weten te slaan tussen online en offline. De award wordt uitgereikt tijdens het congres.\u00a0<\/p>\n

\u00a0<\/p>\n

Welke retailer volgt in 2018 JUTTU\u00a0<\/strong>op als winnaar van de bpost Omnichannel Award? Klik hier om je in te schrijven als kandidaat<\/a> of reserveer snel plaatsen om het op 1 maart zelf te weten te komen<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

2018 brengt ons een nieuw evenwicht \u00e9n nieuwe uitdagingen in retail: omnichannel is de weg van de toekomst, maar hoe pak je zo\u2019n \u2018phygital retail\u2019 nu het best aan? Laat je op 1 maart inspireren op het RetailDetail Omnichannel Congress. \u00a0 Het beste in ‘phygital retail’ Ook al toeteren we nu al vijf jaar over […]<\/p>\n","protected":false},"author":1,"featured_media":24232,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-24234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen"],"acf":[],"yoast_head":"\nRetailDetail Omnichannel Congress: Het einde van omnichannel? - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"2018 brengt ons een nieuw evenwicht én nieuwe uitdagingen in retail: omnichannel is de weg van de toekomst, maar hoe pak je zo’n ‘phygital retail’ nu het best aan? 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