{"id":25094,"date":"2018-03-08T14:04:30","date_gmt":"2018-03-08T14:04:30","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/eerste-click-buy-modeshow-voor-hunkemoller\/"},"modified":"2018-03-08T14:04:30","modified_gmt":"2018-03-08T14:04:30","slug":"eerste-click-buy-modeshow-voor-hunkemoller","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/eerste-click-buy-modeshow-voor-hunkemoller\/","title":{"rendered":"Eerste \u2018Click &amp; Buy\u2019-modeshow voor Hunkem\u00f6ller"},"content":{"rendered":"<p><strong>Hunkem\u00f6ller <\/strong>heeft deze week voor een dubbele primeur gezorgd: de lingerieketen hield niet alleen zijn eerste modeshow die via livestream wereldwijd te volgen was, de kijkers konden de outfits van hun dromen ook meteen kopen met enkele muisklikken.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>\u201cSee now, buy now\u201d<\/h2>\n<p>Onder de livestream van de modeshow, die maandag in de Amsterdamse evenementenhal Afas Live werd gepresenteerd door topmodel Doutzen Kroes, verscheen telkens een roze blokje \u201cSave Look\u201d gevolgd door een cijfer. Even aanklikken volstond om de bewuste outfit meteen in de \u2018wishlist\u2019 op te slaan. Na de show kon men dan rustig de juiste maat selecteren en het koopproces afronden.<\/p>\n<p>\u00a0<\/p>\n<p>Met deze \u201cClick &amp; Buy\u201d-modeshow speelt Hunkem\u00f6ller handig in op de \u201cSee now, buy now\u201d-trend in de modewereld. Vroeger verliep er\u00a0soms tot een half jaar tussen de modeshow en het moment waarop de nieuwe collectie in de winkel lag, maar dat is\u00a0in deze tijden van \u2018fast fashion\u2019, sociale media en e-commerce niet langer een optie.<\/p>\n<p>\u00a0<\/p>\n<p>De hele show is overigens <a href=\"https:\/\/www.hunkemoller.be\/be_nl\/hunkemoller-fashion-show.html\" target=\"_blank\" rel=\"noopener\">nog altijd te bekijken<\/a> op de website van Hunkem\u00f6ller, inclusief de optie om bij interesse het lingeriesetje of de badmode-item meteen online te bestellen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hunkem\u00f6ller heeft deze week voor een dubbele primeur gezorgd: de lingerieketen hield niet alleen zijn eerste modeshow die via livestream wereldwijd te volgen was, de kijkers konden de outfits van hun dromen ook meteen kopen met enkele muisklikken. \u00a0 \u201cSee now, buy now\u201d Onder de livestream van de modeshow, die maandag in de Amsterdamse evenementenhal [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25092,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-25094","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Eerste \u2018Click &amp; 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