{"id":28029,"date":"2018-08-27T12:00:28","date_gmt":"2018-08-27T12:00:28","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/uterque-start-web-shop-tmall\/"},"modified":"2018-08-27T12:00:28","modified_gmt":"2018-08-27T12:00:28","slug":"uterque-start-web-shop-tmall","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/uterque-start-web-shop-tmall\/","title":{"rendered":"Ook Uterq\u00fce start webshop op Tmall"},"content":{"rendered":"<p><strong>Uterq\u00fce<\/strong>, een dochtermerk van modegroep <strong>Inditex<\/strong>, start een eigen webshop\u00a0op het Chinese e-commerceplatform <strong>Tmall<\/strong>. Later wil het accessoire- en modelabel ook fysieke winkels openen in China.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Alle Inditex-ketens nu in China<\/h2>\n<p>Als laatste dochter van de Inditex-groep opent nu ook Uterq\u00fce een eigen omgeving op Tmall, het platform van <strong>Alibaba<\/strong> waar veelal Westerse\u00a0merken op te koop zijn. Net als in de eigen webshops en fysieke winkels van Uterq\u00fce\u00a0worden ook bij Tmall vanaf deze week tweewekelijks nieuwe producten aangeboden.<\/p>\n<p>\u00a0<\/p>\n<p>Het is voor Uterq\u00fce de eerste stap op de Chinese markt. In de toekomst wil de keten er ook fysieke winkels openen, maar het online platform is voor veel merken een springplank om de markt te testen. \u201cGezien de snelle groei van de markt voor producten in het hoge segment op Tmall\u00a0komen meer en meer premium-modemerken uit Europa en Noord-Amerika naar het platform. Ze openen zelfs een winkel op Tmall vooraleer ze bakstenen winkels uitrollen\u201d, verklaart Anita Lyu, vicepresident van Tmall Fashion. De andere Inditex-ketens, van Berschka tot Zara, zijn al langer aanwezig op Tmall.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uterq\u00fce, een dochtermerk van modegroep Inditex, start een eigen webshop\u00a0op het Chinese e-commerceplatform Tmall. Later wil het accessoire- en modelabel ook fysieke winkels openen in China. \u00a0 Alle Inditex-ketens nu in China Als laatste dochter van de Inditex-groep opent nu ook Uterq\u00fce een eigen omgeving op Tmall, het platform van Alibaba waar veelal Westerse\u00a0merken op [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":28027,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-28029","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ook Uterq\u00fce start webshop op Tmall - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Uterq\u00fce start als laatste van de Inditex-familie een eigen webshop op het Chinese platform Tmall. 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