{"id":35312,"date":"2019-08-21T06:58:57","date_gmt":"2019-08-21T06:58:57","guid":{"rendered":"https:\/\/www.retaildetail.be\/elektro\/coolblue-introduces-xxl-format-belgium\/"},"modified":"2019-08-21T06:58:57","modified_gmt":"2019-08-21T06:58:57","slug":"coolblue-introduces-xxl-format-belgium","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/coolblue-introduces-xxl-format-belgium\/","title":{"rendered":"Coolblue introduceert XXL-formaat in Belgi\u00eb"},"content":{"rendered":"<p>De Nederlandse e-tailer <strong>Coolblue<\/strong> opent dit najaar voor het eerst een Belgische winkel volgens zijn XXL-concept. Die primeur is voor Gent, waardoor de winkel in het nabijgelegen Lochristi wel dicht moet.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>De kracht van fysieke winkels<\/h2>\n<p>Op 1200\u00a0m\u00b2 wil Coolblue niet alleen zo veel mogelijk producten uit zijn webwinkel tastbaar maken voor zijn klanten, maar het bedrijf wil er ook advies geven, een afhaalpunt cre\u00ebren en zorgen voor een uitgebreide dienst na verkoop. De nieuwe Gentse winkel biedt daar voldoende ruimte voor: die is immers <a href=\"https:\/\/nieuws.coolblue.be\/coolblue-xxl-komt-naar-belgie\" target=\"_blank\" rel=\"noopener\">drie keer groter dan de huidige winkel<\/a> in Lochristi.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Coolblue-oprichter Pieter Zwart kent de kracht van fysieke winkels inmiddels goed: &#8220;We weten dat klanten vaak al een idee hebben welk product ze willen, maar het zelf eerst willen ervaren. Wanneer je op zoek bent naar een nieuwe tv met soundbar, dan wil je die eerst zelf horen en zien. Zoek je een nieuwe koptelefoon, dan wil je even horen hoe die \u00e9cht klinkt.&#8221; Met XXL-winkels is hij inmiddels ook goed bekend: die openden de afgelopen jaren al in Amsterdam, Den Haag en Tilburg.<\/p>\n<p>\u00a0<\/p>\n<p>De winkel in Lochristi opende in 2013 als tweede winkel in Belgi\u00eb (na Antwerpen), sindsdien volgde ook een winkel in Zaventem.\u00a0Coolblue wil dit jaar\u00a0<a href=\"https:\/\/www.retaildetail.be\/nl\/news\/elektronica\/coolblue-opent-5-nieuwe-winkels-2019\" target=\"_blank\" rel=\"noopener\">vier winkels openen<\/a> in\u00a0Belgi\u00eb en Nederland. In maart van dit jaar werden naast Gent ook Brussel, Charleroi en Luik genoemd, enkele dagen geleden opende de keten een achtste Nederlandse winkel\u00a0<a href=\"https:\/\/www.retaildetail.be\/nl\/news\/elektronica\/coolblue-opent-nieuw-concept-binnensteden\" target=\"_blank\" rel=\"noopener\">in Haarlem<\/a>.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Nederlandse e-tailer Coolblue opent dit najaar voor het eerst een Belgische winkel volgens zijn XXL-concept. Die primeur is voor Gent, waardoor de winkel in het nabijgelegen Lochristi wel dicht moet. \u00a0 De kracht van fysieke winkels Op 1200\u00a0m\u00b2 wil Coolblue niet alleen zo veel mogelijk producten uit zijn webwinkel tastbaar maken voor zijn klanten, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35310,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-35312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coolblue introduceert XXL-formaat in Belgi\u00eb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De Nederlandse e-tailer Coolblue opent dit najaar voor het eerst een Belgische winkel volgens zijn XXL-concept. Die primeur is voor Gent.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/coolblue-introduces-xxl-format-belgium\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coolblue introduceert XXL-formaat in Belgi\u00eb - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"De Nederlandse e-tailer Coolblue opent dit najaar voor het eerst een Belgische winkel volgens zijn XXL-concept. 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