{"id":35885,"date":"2019-09-16T11:18:01","date_gmt":"2019-09-16T11:18:01","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/la-premiere-femme-a-la-direction-dalken-maes\/"},"modified":"2019-09-16T11:18:01","modified_gmt":"2019-09-16T11:18:01","slug":"la-premiere-femme-a-la-direction-dalken-maes","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/la-premiere-femme-a-la-direction-dalken-maes\/","title":{"rendered":"Alken-Maes krijgt eerste vrouw aan de top"},"content":{"rendered":"<p>Alken-Maes krijgt een nieuwe CEO: de Franse ex-marketingdirecteur Annick Vincenty. Het is de eerste keer dat de <strong>Heineken<\/strong>-dochter wordt geleid door een vrouw.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Van Frankrijk naar Belgi\u00eb en omgekeerd<\/h2>\n<p>Alken-Maes, de Belgische dochter van Heineken, wordt voortaan geleid door Annick Vincenty. De Fran\u00e7aise is sinds 1998 actief bij de brouwerijgroep, waaronder sinds 2013 als marketinghoofd voor de Franse markt. Ze droeg er sterk bij aan de groei van de merken <strong>Affligem <\/strong>en <strong>Mort Subite<\/strong>, klinkt het in een persmededeling.<\/p>\n<p>\nNu komt Vincenty naar Belgi\u00eb om CEO te worden van Alken-Maes, het moederbedrijf van <strong>Maes<\/strong>, <strong>Cristal<\/strong>, <strong>Desperados<\/strong> en sinds kort ook <strong>Stassen<\/strong>. In juni van dit jaar ging de brouwerij immers een fusie aan met ciderproducent Stassen, wat beide bedrijven samen een omzet moet opleveren van 300 miljoen euro.\u00a0<\/p>\n<p>\nAnnick Vincenty neemt de fakkel over van Edwin Botterman, die sinds 2016 aan het hoofd stond van het bedrijf. Hij keert echter terug naar het Franse eiland R\u00e9union, waar Botterman ook tussen 1998 en 2002 al topman was van de lokale brouwerij en Heineken-dochter <strong>Brasseries de Bourbon<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alken-Maes krijgt een nieuwe CEO: de Franse ex-marketingdirecteur Annick Vincenty. Het is de eerste keer dat de Heineken-dochter wordt geleid door een vrouw. \u00a0 Van Frankrijk naar Belgi\u00eb en omgekeerd Alken-Maes, de Belgische dochter van Heineken, wordt voortaan geleid door Annick Vincenty. De Fran\u00e7aise is sinds 1998 actief bij de brouwerijgroep, waaronder sinds 2013 als [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35883,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-35885","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alken-Maes krijgt eerste vrouw aan de top - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Alken-Maes krijgt een nieuwe CEO: de Franse ex-marketingdirecteur Annick Vincenty.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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