{"id":3625,"date":"2013-07-24T06:58:34","date_gmt":"2013-07-24T06:58:34","guid":{"rendered":"https:\/\/www.retaildetail.be\/wonen\/butlers-verkoopt-meubels-videochat\/"},"modified":"2013-07-24T06:58:34","modified_gmt":"2013-07-24T06:58:34","slug":"butlers-verkoopt-meubels-videochat","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/butlers-verkoopt-meubels-videochat\/","title":{"rendered":"Butlers verkoopt meubels via videochat"},"content":{"rendered":"<h2>Meubels verkopen via videochat<\/h2>\n<p>Aanvankelijk verkocht Butlers zijn meubels <strong>uitsluitend via een jaarcatalogus en de website<\/strong>. In de 160 fysieke woonwarenhuizen van het concern waren deze producten niet te vinden: die concentreerden zich uitsluitend op woonaccessoires en lifestyle-artikelen.<\/p>\n<p>\u00a0<\/p>\n<p>De aanpak van de meubelverkoop liet de consument echter achter met heel wat vragen. Butlers opende daarom in Berlijn een showroom van 650 m\u00b2, waarin alle meubels worden uitgesteld. Dat geeft kandidaat-kopers de mogelijkheid om het <strong>aanbod ter plaatse te komen bekijken<\/strong>, extra informatie op te vragen en te kopen.<\/p>\n<p>\u00a0<\/p>\n<p>Tegelijk worden de verkopers in de showroom nu <strong>ingezet om op vragen van online klanten te beantwoorden<\/strong>. Bovendien gaat Butler nu toch ook inzetten op fysieke winkels voor de meubelverkoop: zo zullen vanaf de herfst ook in het filiaal in Keulen meubels worden verkocht.<\/p>\n<p>\u00a0<\/p>\n<p>Butlers boekte in 2012 een omzet van 103 miljoen euro, waarvan 14 miljoen online werd gerealiseerd. Butlers verwacht echter dat tegen 2020 de <strong>helft van de omzet via het internet<\/strong> wordt gehaald.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meubels verkopen via videochat Aanvankelijk verkocht Butlers zijn meubels uitsluitend via een jaarcatalogus en de website. In de 160 fysieke woonwarenhuizen van het concern waren deze producten niet te vinden: die concentreerden zich uitsluitend op woonaccessoires en lifestyle-artikelen. \u00a0 De aanpak van de meubelverkoop liet de consument echter achter met heel wat vragen. Butlers opende [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-3625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wonen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Butlers verkoopt meubels via videochat - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/butlers-verkoopt-meubels-videochat\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Butlers verkoopt meubels via videochat - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Meubels verkopen via videochat Aanvankelijk verkocht Butlers zijn meubels uitsluitend via een jaarcatalogus en de website. 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