{"id":38940,"date":"2020-02-12T14:03:01","date_gmt":"2020-02-12T14:03:01","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/sainsburys-unveils-new-go-city-shops\/"},"modified":"2020-02-12T14:03:01","modified_gmt":"2020-02-12T14:03:01","slug":"sainsburys-unveils-new-go-city-shops","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/sainsburys-unveils-new-go-city-shops\/","title":{"rendered":"Sainsbury&#039;s onthult nieuwe &#039;On the Go&#039;-stadswinkels"},"content":{"rendered":"<p>De Britse supermarktketen <strong>Sainsbury\u2019s<\/strong> lanceert een nieuwe stadswinkelformule, met een eerste vestiging in Londen. Nog negen andere winkels zijn al bevestigd.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>One-stop-shop voor kantoorwerkers<\/h2>\n<p>Sainsbury&#8217;s heeft meer dan 130\u00a0lokale winkels in drukke stedelijke gebieden die kunnen worden omgebouwd tot &#8216;On the Go&#8217;-winkels, geeft de Britse supermarktketen zelf te kennen in persbericht. Het nieuwe &#8216;On the Go&#8217;-concept is een gemaksformule die speciaal werd ontwikkeld om aan de <a href=\"https:\/\/www.about.sainsburys.co.uk\/news\/latest-news\/2020\/12-02-2020-sainsburys-unveils-new-on-the-go-city-convenience-stores\" target=\"_blank\" rel=\"noopener\">lokale behoeften in grote steden te voldoen<\/a>.<\/p>\n<p>\u00a0<\/p>\n<p>De eerste vestiging opent vlakbij het metrostation Mansion House (in het centrum van de peperdure City) en mikt vooral op kantoorwerkers in de buurt. In de nieuwe supermarkt combineert Sainsbury\u2019s vers bereide maaltijden \u2013 die ter plaatse geconsumeerd kunnen worden \u2013 met een one-stop-shopaanbod aan voedsel en algemene producten. Ook is er afhaalpunt voor onlineretailer Argos, terwijl mobiel scannen en afrekenen mogelijk is met de SmartShop-app.<\/p>\n<p>\u00a0<\/p>\n<p>In de winkel van 200\u00a0m\u00b2 is het assortiment specifiek aangepast aan de locatie: bijna 90% van de producten zijn speciaal uitgezocht om aan de behoeften van de lokale klanten te voldoen. Naast een ruimer assortiment verse levensmiddelen en bloemen zijn er een aantal premiummerken, zoals Tony&#8217;s Chocolonely en Leon Grocery, aan de schappen toegevoegd.<\/p>\n<p>\u00a0<\/p>\n<h2>\u2018Food to go\u2019 groei met kwart<\/h2>\n<p>Klanten kunnen er ook eten: er is een pizza-oven, een bakkerij en een verse sushistand in de winkel. Voor het eerst zijn ook bartafels aan de voorkant van de winkel geplaatst, net zoals de toonbanken met eetklare gerechten. Drie keer per dag verandert het aanbod en klanten kunnen er terecht voor het ontbijt, de lunch en de \u2018afternoon tea\u2019.<\/p>\n<p>\u00a0<\/p>\n<p>In de komende maanden zullen bij wijze van test nog negen On the Go-winkels worden geopend in Edinburgh, Bristol, Glasgow en Londen, maar Sainsbury\u2019s ziet het al groots: de Britse \u2018food to go\u2019-markt zou tegen 2024 is naar verwachting zowat 25\u00a0miljard euro waard zijn, ruim 26% meer dan in 2019. &#8220;We hebben er alle vertrouwen in dat deze formule onze leidende positie op het gebied van gemak verder zal versterken&#8221;, meent commercieel directeur Graham Biggart.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Britse supermarktketen Sainsbury\u2019s lanceert een nieuwe stadswinkelformule, met een eerste vestiging in Londen. Nog negen andere winkels zijn al bevestigd. \u00a0 One-stop-shop voor kantoorwerkers Sainsbury&#8217;s heeft meer dan 130\u00a0lokale winkels in drukke stedelijke gebieden die kunnen worden omgebouwd tot &#8216;On the Go&#8217;-winkels, geeft de Britse supermarktketen zelf te kennen in persbericht. Het nieuwe &#8216;On [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":38938,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-38940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sainsbury&#039;s onthult nieuwe &#039;On the Go&#039;-stadswinkels - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De Britse supermarktketen Sainsbury\u2019s lanceert een nieuwe &#039;on the go&#039; stadswinkelformule. 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