{"id":40063,"date":"2020-04-06T09:52:15","date_gmt":"2020-04-06T09:52:15","guid":{"rendered":"https:\/\/www.retaildetail.be\/elektro\/amazon-delays-prime-day-loses-300-million\/"},"modified":"2020-04-06T09:52:15","modified_gmt":"2020-04-06T09:52:15","slug":"amazon-delays-prime-day-loses-300-million","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/amazon-delays-prime-day-loses-300-million\/","title":{"rendered":"Amazon stelt Prime Day uit, verliest tot 300 miljoen"},"content":{"rendered":"<p><strong>Amazon<\/strong> stelt zijn jaarlijkse kortingenfestival Prime Day uit door de coronacrisis. Die beslissing kan de e-commercereus echter tot 300\u00a0miljoen dollar (270\u00a0miljoen euro) gaan kosten.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Vijf miljoen onverkochte toestellen<\/h2>\n<p>Prime Day, het jaarlijkse koopjesfestijn voor leden van Amazon Prime, zal dit jaar later plaatsvinden. Normaal gezien gaat de kortingendag rond 5 juli door, maar door de coronacrisis heeft de e-commercereus besloten de datum te verschuiven. Dat kan de onlineretailer wel duur komen te staan: in een interne nota heeft het platform het over vijf miljoen toestellen, zoals de slimme Amazon Echo-speakers, die daardoor minder vlug verkocht zullen geraken.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Ook verkooppartners van het platform zullen <a href=\"https:\/\/www.reuters.com\/article\/us-health-coronavirus-amazon-com-prime-d\/exclusive-amazon-to-delay-prime-day-event-due-to-coronavirus-outlines-cloud-risks-idUSKBN21L2S6\" target=\"_blank\" rel=\"noopener\">heel wat inkomsten mislopen<\/a>. Hoeveel het bedrijf van Jeff Bezos precies verdient op Prime Day is niet geweten, maar alleen al de externe verkooppartners zouden vorig jaar voor twee miljard dollar omzet hebben gezorgd.\u00a0<\/p>\n<p>\u00a0<\/p>\n<p>Om de schade te beperken, zou Amazon al eerder met promoties moeten uitpakken, maar dat wordt dan weer moeilijk als de capaciteitsproblemen door de coronadrukte aanhouden. Dat bericht Reuters aan de hand van gelekte vergaderingsnotulen. In het slechtste geval vreest de retailer een impact van 270\u00a0miljoen euro, waarschijnlijker is een omzetverlies van zowat honderd miljoen euro.<\/p>\n<p>\u00a0<\/p>\n<h2>Datacenters in gevaar<\/h2>\n<p>Er is ook bezorgdheid over de magazijnen en vooral de datacenters van Amazon: na protesten van medewerkers over het gebrek aan veiligheid tijdens de coronacrisis, voert het bedrijf onder andere strengere maatregelen rond sociale afstand door, maar toch vreest het management nog voor de geplande opening van nieuwe datacenters in Ierland.<\/p>\n<p>\u00a0<\/p>\n<p>Sommige bouwbedrijven willen er liever niet doorwerken, terwijl Amazon bang is dat overheden en werknemers de cloud-computingactiviteiten elders zullen stilleggen. Amazon haalt zo goed als alle winst uit zijn cloudactiviteiten, dus elke terugval daarvan zou een grote financi\u00eble impact hebben.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amazon stelt zijn jaarlijkse kortingenfestival Prime Day uit door de coronacrisis. Die beslissing kan de e-commercereus echter tot 300\u00a0miljoen dollar (270\u00a0miljoen euro) gaan kosten. \u00a0 Vijf miljoen onverkochte toestellen Prime Day, het jaarlijkse koopjesfestijn voor leden van Amazon Prime, zal dit jaar later plaatsvinden. Normaal gezien gaat de kortingendag rond 5 juli door, maar door [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":40061,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-40063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon stelt Prime Day uit, verliest tot 300 miljoen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Amazon stelt zijn jaarlijkse kortingenfestival Prime Day uit door de coronacrisis, maar die beslissing kan 100 tot 300 miljoen dollar gaan kosten.\" 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