{"id":40330,"date":"2020-04-20T06:49:37","date_gmt":"2020-04-20T06:49:37","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\/"},"modified":"2020-04-20T06:49:37","modified_gmt":"2020-04-20T06:49:37","slug":"paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\/","title":{"rendered":"Pasen bezorgde supermarkten nieuwe omzetpiek"},"content":{"rendered":"<p>De omzet in de Belgische supermarkten lag tijdens de afgelopen paasweek wel 10% hoger dan in 2019. Drie factoren verklaren die opmerkelijke heropleving van de verkopen.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Thuis vieren<\/h2>\n<p>De afgelopen weken hadden de supermarkten <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/hamsteren-voorbij-supermarktomzet-daalt\" target=\"_blank\" rel=\"noopener\">hun omzet zien dalen<\/a>, na de enorme hamsterpieken in de tweede helft van maart. In week 15 \u2013 de week die eindigde op 12 april, toen de Belgen het paasfeest thuis vierden \u2013 steeg de omzet echter weer met 23,5%. De winkels verkochten 59\u00a0miljoen euro meer dan in 2019. De omzet in de paasweek was dit jaar 10% hoger dan vorig jaar.<\/p>\n<p>\u00a0<\/p>\n<p>&#8220;Drie factoren droegen bij aan de grote opleving van de verkoop in de supermarkt&#8221;, aldus Johan Vrancken, directeur van Nielsen Benelux Connect: &#8220;Ten eerste besteden we op dit moment meer tijd aan werken, eten en feesten thuis, en we zien dat de Belgische consument het beste uit de situatie probeert te halen. Ten tweede, in plaats van naar restaurants of caf\u00e9s te gaan voor een paasbrunch met onze families, vieren we nu zo goed mogelijk thuis. En tot slot hebben we veel geluk gehad met het weer dit jaar in vergelijking met vorig jaar. We zien deze trends in onze gegevens, want de verkoop van bakkerijproducten, zonneproducten en alcoholische dranken neemt toe.&#8221; Vrancken verwacht wel dat de verkoop in week 16 opnieuw zal dalen.<\/p>\n<p>\u00a0<\/p>\n<p><img decoding=\"async\" alt=\"De supermarkten kennen een paaspiek\" src=\"\/sites\/default\/files\/Nielsen%20grafiek%20Pasen.jpg\" style=\"height:330px;width:450px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>De omzet in de Belgische supermarkten lag tijdens de afgelopen paasweek wel 10% hoger dan in 2019. Drie factoren verklaren die opmerkelijke heropleving van de verkopen. \u00a0 Thuis vieren De afgelopen weken hadden de supermarkten hun omzet zien dalen, na de enorme hamsterpieken in de tweede helft van maart. In week 15 \u2013 de week [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-40330","post","type-post","status-publish","format-standard","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pasen bezorgde supermarkten nieuwe omzetpiek - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Dankzij corona en het goede weer lag de omzet in de Belgische supermarkten tijdens de afgelopen paasweek wel 10% hoger dan in 2019, meldt Nielsen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pasen bezorgde supermarkten nieuwe omzetpiek - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Dankzij corona en het goede weer lag de omzet in de Belgische supermarkten tijdens de afgelopen paasweek wel 10% hoger dan in 2019, meldt Nielsen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-20T06:49:37+00:00\" \/>\n<meta name=\"author\" content=\"dev@grandiz.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev@grandiz.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\\\/\"},\"author\":{\"name\":\"dev@grandiz.com\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/ba2d383452a753a3a1ce8cdb349b5fc9\"},\"headline\":\"Pasen bezorgde supermarkten nieuwe omzetpiek\",\"datePublished\":\"2020-04-20T06:49:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\\\/\"},\"wordCount\":216,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"articleSection\":[\"Food\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2020\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/paques-offert-un-nouveau-pic-de-chiffre-daffaires-aux-supermarches\\\/\",\"name\":\"Pasen bezorgde supermarkten nieuwe omzetpiek - 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