{"id":42162,"date":"2020-07-16T08:47:53","date_gmt":"2020-07-16T08:47:53","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/200-million-dollar-injection-allows-oatly-expand\/"},"modified":"2020-07-16T08:47:53","modified_gmt":"2020-07-16T08:47:53","slug":"200-million-dollar-injection-allows-oatly-expand","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/200-million-dollar-injection-allows-oatly-expand\/","title":{"rendered":"Alpro-rivaal Oatly tankt 200 miljoen dollar"},"content":{"rendered":"<p>De Zweedse havermelkmaker <strong>Oatly<\/strong> heeft in een nieuwe kapitaalronde 200\u00a0miljoen dollar (175\u00a0 miljoen euro) opgehaald. Nieuwe aandeelhouders als Oprah Winfrey, Natalie Portman en Jay-Z vervoegen zo de Belgische familie de Spoelberch (<strong>AB InBev<\/strong>).<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Nieuwe fabrieken<\/h2>\n<p>Oatly heeft een omzet van amper 200\u00a0miljoen dollar, maar groeit razendsnel omdat steeds meer mensen op zoek gaan naar een plantaardig alternatief voor traditionele koemelk. De havermelk van Oatly is bij ons voorlopig alleen te vinden bij <strong>Albert Heijn<\/strong> en <strong>Bioplanet<\/strong> en in enkele koffiehuizen, maar daar willen de Zweden nu verandering in brengen met een doorgedreven expansieplan: met het nieuwe kapitaal willen ze <a href=\"https:\/\/www.tijd.be\/ondernemen\/voeding-drank\/wereldsterren-stappen-in-alpro-rivaal-oatly\/10239245.html\" target=\"_blank\" rel=\"noopener\">vijf nieuwe fabrieken bouwen en bijkomende verkopers aanwerven<\/a>, schrijft De Tijd.<\/p>\n<p>\u00a0<\/p>\n<p>Naast de al genoemde &#8216;celebrities&#8217; stapt onder meer Howard Schultz in, de voormalige CEO van de koffieketen Starbucks. Het overgrote deel van het geld komt van investeringsmaatschappij Blackstone. Zij vergezellen vanaf nu de Belgische adellijke familie de Spoelberch, mede-eigenaar van AB InBev. De familie <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/ab-inbev-families-investeren-oatly\" target=\"_blank\" rel=\"noopener\">stapte in 2016 in het kapitaal<\/a> van het Zweedse bedrijf via CR Verlinvest, een joint venture van haar investeringsmaatschappij en de groep achter het Chinese biermerk <strong>Snow<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<p>Plantaardige alternatieven voor koemelk, zoals sojamelk (Alpro) en havermelk (Oatly) worden steeds populairder. Ze zouden niet alleen gezonder zijn, maar bovendien veroorzaakt de productie ervan minder CO2-uitstoot. Het Belgische Alpro werd intussen al overgenomen door <strong>Danone<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Zweedse havermelkmaker Oatly heeft in een nieuwe kapitaalronde 200\u00a0miljoen dollar (175\u00a0 miljoen euro) opgehaald. Nieuwe aandeelhouders als Oprah Winfrey, Natalie Portman en Jay-Z vervoegen zo de Belgische familie de Spoelberch (AB InBev). \u00a0 Nieuwe fabrieken Oatly heeft een omzet van amper 200\u00a0miljoen dollar, maar groeit razendsnel omdat steeds meer mensen op zoek gaan naar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":42160,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-42162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alpro-rivaal Oatly tankt 200 miljoen dollar - RetailDetail 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