{"id":42208,"date":"2020-07-17T10:53:28","date_gmt":"2020-07-17T10:53:28","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/la-crise-sanitaire-plonge-heineken-dans-le-rouge\/"},"modified":"2020-07-17T10:53:28","modified_gmt":"2020-07-17T10:53:28","slug":"la-crise-sanitaire-plonge-heineken-dans-le-rouge","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/la-crise-sanitaire-plonge-heineken-dans-le-rouge\/","title":{"rendered":"Coronacrisis duwt Heineken in het rood"},"content":{"rendered":"<p>De coronacrisis treft <strong>Heineken<\/strong> hard: de omzet daalt fors en het bedrijf schrijft rode cijfers als gevolg van waardeverminderingen.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Langzaam herstel<\/h2>\n<p>In de eerste jaarhelft zag Heineken zijn omzet met liefst 14,6% dalen, het biervolume daalde met 11,5%. Een verrassing is dat niet: <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/heineken-%E2%80%9Ctweede-kwartaal-wordt-nog-erger%E2%80%9D\" target=\"_blank\" rel=\"noopener\">al sinds het begin van het jaar<\/a> wordt de brouwer geconfronteerd met lockdowns. Eerst ging de horeca in China dicht, daarna volgden andere regio\u2019s over de hele wereld. April was het dieptepunt, zegt het bedrijf. Intussen zijn in veel landen de horecazaken weer open, maar wel onder strikte voorwaarden. Daardoor verloopt het herstel langzaam.<\/p>\n<p>\u00a0<\/p>\n<p>De bierverkoop werd het zwaarst getroffen in Noord- en Zuid-Amerika, Afrika, het Midden-Oosten en het oosten van Europa. In Mexico en Zuid-Afrika was de lockdown compleet. In Europa was de terugval iets minder zwaar, terwijl Azi\u00eb zich het meest veerkrachtig toonde, vooral dankzij Vietnam.<\/p>\n<p>\u00a0<\/p>\n<p>De nettowinst daalde daardoor met 75,8%. Bovendien voert Heineken een uitzonderlijke waardevermindering door van wel 550\u00a0miljoen euro op materi\u00eble en immateri\u00eble activa, wat leidt tot een nettoverlies van ongeveer 300\u00a0miljoen euro. Dit zijn overigens voorlopige cijfers: de offici\u00eble halfjaarresultaten volgen op 3\u00a0augustus.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De coronacrisis treft Heineken hard: de omzet daalt fors en het bedrijf schrijft rode cijfers als gevolg van waardeverminderingen. \u00a0 Langzaam herstel In de eerste jaarhelft zag Heineken zijn omzet met liefst 14,6% dalen, het biervolume daalde met 11,5%. Een verrassing is dat niet: al sinds het begin van het jaar wordt de brouwer geconfronteerd [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-42208","post","type-post","status-publish","format-standard","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coronacrisis duwt Heineken in het rood - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De coronacrisis treft Heineken hard: de omzet daalt fors en het bedrijf schrijft rode cijfers als gevolg van waardeverminderingen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/la-crise-sanitaire-plonge-heineken-dans-le-rouge\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coronacrisis duwt Heineken in het rood - 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